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# Pint-Sized Ice Cream Sundaes
Ben & Jerry's Sundaes Come in Four Tasty Flavors

By Michael Hemsworth | Published 2022-07-27 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/ben-jerrys-sundaes
References: [brandeating](https://www.brandeating.com/2022/07/ben-jerrys-releases-new-sundaes-in-uk.html) & [benjerry](https://www.benjerry.co.uk)

![Pint-Sized Ice Cream Sundaes](https://cdn.trendhunterstatic.com/thumbs/484/ben-jerrys-sundaes.jpeg)

The Ben & Jerry's Sundaes are a new line of frozen desserts arriving in the UK for consumers to pick up when seeking out a way to enjoy a [premium ice cream treat](https://www.trendhunter.com/trends/ben-jerrys-ice-cream-bars).

The product consists of a base of ice cream along with a layer of whipped ice cream on the top, which is finished with sauce and chocolate chunks. The ice cream treat comes in four flavors including Cookie Vermont-ster, Hazel-nuttin' but Chocolate, the [vegan-friendly Berry Revolutionary](https://www.trendhunter.com/trends/ben-jerrys-chocolate-caramel-brownie-nondairy) and Oh My! Banoffee Pie! Each one comes in a [pint-sized container that's well-suited for sharing](https://www.trendhunter.com/trends/scoopapalooza) or offering multiple servings.

The Ben & Jerry's Sundaes set themselves apart from the brand's existing products with a series of eye-catching imagery.

Image Credit: Ben & Jerry's UK

## Trend Insights (Trend Hunter)

- Score: 3.4/10
- Popularity: 36% | Activity: 53% | Freshness: 12%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### What's Driving This Trend

- **Pint-sized Ice Cream Sundaes:** Smaller portion sizes of classic treats create a new market for on-the-go snacking and portion control products.
- **Whipped Ice Cream Layers:** Adding extra texture to traditional ice cream products creates unique sensory experiences and allows for new flavor combinations.
- **Vegan Desserts:** As the demand for plant-based products continues to grow, vegan-friendly dessert options can become a key market for growth and innovation.

### Who This Affects Most

- **Food Manufacturing:** Innovative dessert products that offer unique flavor experiences and smaller portion sizes may appeal to consumers seeking healthier and more satisfying snacking options.
- **Retail:** The rise of specialty dessert products, such as pint-sized ice cream sundaes, may contribute to an overall trend toward more premium, segmented offerings in the food industry.
- **Vegan Food:** The demand for plant-based and vegan-friendly foods is on the rise, providing opportunities for food manufacturers to expand their offerings and reach new markets.

## Related on Trend Hunter

- [Sundae-Inspired Ice Cream Pints](https://www.trendhunter.com/trends/ben-jerrys-sundae-range.md)
- [Indulgent Spoonable Sundaes](https://www.trendhunter.com/trends/ben-jerrys-sundaes2.md)
- [Romantic Seasonal Sundaes](https://www.trendhunter.com/trends/ben-jerrys-sundaes3.md)
- [S'more-Packed Ice Creams](https://www.trendhunter.com/trends/ben-jerrys-sundaes1.md)
- [Loaded Brownie Ice Creams](https://www.trendhunter.com/trends/brookies-cream-sundae.md)
- [Topping-Paired Prepackaged Sundaes](https://www.trendhunter.com/trends/carte-dor-sundae.md)
- [Bar-Style Ice Cream Sundaes](https://www.trendhunter.com/trends/nutty-sundae-ice-cream-bars.md)
- [Nostalgic Chocolate-Topped Treats](https://www.trendhunter.com/trends/ben-and-jerrys-topped.md)
- [Textural Ice Cream Bites](https://www.trendhunter.com/trends/ben-jerrys-peaces.md)
