# Chocolaty Pie-Flavored Ice Creams Ben & Jerry's Mousse Pie Ice Cream is Indulgent Yet Airy By Michael Hemsworth | Published 2023-03-15 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/ben-jerrys-mousse-pie References: [foodbev](https://www.foodbev.com/news/ben-jerrys-releases-new-mousse-pie-ice-cream/) & [benjerry](https://www.benjerry.com)  The Ben & Jerry's Mousse Pie ice cream is the latest flavor of the brand's textural frozen treat that's perfect for avid dessert fans to try out. The treat is crafted with a milk chocolate-flavored ice cream that's infused throughout with swirls of mouse along with swirls of chocolate cookies. The product thus offers a frozen take on the classic dessert variety and is perfect for enjoying on its own or even alongside additional treats. The Ben & Jerry's Mousse Pie ice cream has 390-calories per serving and comes with three servings per tub. The product is arriving now at select retailers in the US and could be a hit amongst shoppers seeking a frozen dessert to enjoy during seasonal turnover. ## Trend Insights (Trend Hunter) - Score: 1.7/10 - Popularity: 9% | Activity: 28% | Freshness: 15% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Chocolate Pie-flavored Treats:** Opportunity for companies to explore new dessert offerings that mimic classic pie flavors in non-traditional formats, such as ice cream. - **Textural Infusions:** Innovation opportunity for food brands to experiment by adding new textures to their products, such as mouse swirls to ice cream. - **Single Serve Desserts:** Growing trend of consumers seeking convenient desserts in smaller portion sizes presents opportunities for new dessert offerings and packaging formats. ### Who This Affects Most - **Dessert:** This trend presents opportunity for dessert retailers to develop new product offerings that offer unique spins on classic flavors. - **Food & Beverage:** This trend presents opportunities for other food and beverage brands to develop new product offerings in unique formats with unconventional flavor combinations. - **Packaging:** Opportunity for packaging companies to develop new convenient packaging formats aimed at catering to the demand for single-serve desserts. ## Related on Trend Hunter - [Classic Dessert-Inspired Ice Creams](https://www.trendhunter.com/trends/ben-jerrys-topped1.md) - [Blueish Marshmallow Ice Creams](https://www.trendhunter.com/trends/ben-jerrys-marshmallow-sky.md) - [Plant-Based Oatmeal Frozen Treats](https://www.trendhunter.com/trends/oatmeal-dream-pie.md) - [Pie-Inspired Ice Creams](https://www.trendhunter.com/trends/pie-ice-creams.md) - [Hybrid Formula Ice Creams](https://www.trendhunter.com/trends/ben-jerrys-chewy-gooey-cookie.md) - [Chocolate-Packed Dairy-Free Frozen Desserts](https://www.trendhunter.com/trends/ben-jerrys-chocolate-caramel-brownie-nondairy.md) - [Chocolatey Strawberry Ice Creams](https://www.trendhunter.com/trends/chocolate-covered-strawberry-ice-cream.md) - [Fudgy Pretzel Ice Creams](https://www.trendhunter.com/trends/impretzively-fudged.md) - [Textural Ice Cream Bites](https://www.trendhunter.com/trends/ben-jerrys-peaces.md)