# Blueish Marshmallow Ice Creams Ben & Jerry's Marshmallow Sky is a Limited Batch Offering By Michael Hemsworth | Published 2024-02-24 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/ben-jerrys-marshmallow-sky References: [chewboom](https://www.chewboom.com/2024/02/24/ben-jerrys-launches-new-marshmallow-sky-ice-cream-flavor/) & [benandjerrys](https://www.benandjerrys.com)  Combating against the winter blues is about to get a little easier for ice cream lovers thanks to the announcement of the new [Ben & Jerry's](https://www.trendhunter.com/trends/ben-jerrys-sundaes1) Marshmallow Sky that's perfect for satisfying cravings for a chilly textural dessert. The ice cream starts off with a [marshmallow ice cream](https://www.trendhunter.com/trends/sides-marshmallow-cake-ice-cream) base that's blue in color and infused with swirls of additional marshmallow. The treat is then loaded with [chunks of chocolate chip cookie dough](https://www.trendhunter.com/trends/brookies-cream-sundae) and additional gobs of chocolate chocolate chip cookie dough to further elevate the cookie-focused flavor. The Ben & Jerry's Marshmallow Sky ice cream is a Limited Batch offering from the brand that will only be available while supplies last. The treat is making its way to retailers in pints priced between $4.99 and $6.99 each. Image Credit: Ben & Jerry’s ## Trend Insights (Trend Hunter) - Score: 5.9/10 - Popularity: 71% | Activity: 84% | Freshness: 22% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Colorful Frozen Treats:** Innovative ice cream creations like Ben & Jerry's Marshmallow Sky are introducing visually striking frozen dessert options to captivate consumer interest. - **Gourmet Flavor Combinations:** Combining unique ingredients like marshmallow and chocolate chip cookie dough in ice cream opens up opportunities for premium flavor pairings in the frozen treats market. - **Limited Batch Offerings:** The trend of limited edition ice cream releases, such as Ben & Jerry's Marshmallow Sky, creates excitement and urgency among consumers to try exclusive new flavors. ### Where This Applies - **Frozen Dessert:** The frozen dessert industry can explore creative collaborations and visually appealing products to attract customers seeking novel and Instagram-worthy treats. - **Food Retail:** Food retailers have the opportunity to leverage the popularity of limited batch offerings to drive foot traffic and generate buzz around unique product launches. - **Food Innovation:** Innovators in the food industry can experiment with unconventional flavor combinations and colorful aesthetics to revolutionize traditional dessert options and spark consumer interest. ## Related on Trend Hunter - [Marshmallow-Infused Ice Creams](https://www.trendhunter.com/trends/blue-bunny-stuffed-puffs.md) - [S'more-Packed Ice Creams](https://www.trendhunter.com/trends/ben-jerrys-sundaes1.md) - [S'mores Ice Cream Pints](https://www.trendhunter.com/trends/ben-jerrys-pb-smore.md) - [Chocolaty Pie-Flavored Ice Creams](https://www.trendhunter.com/trends/ben-jerrys-mousse-pie.md) - [Fudgy Pretzel Ice Creams](https://www.trendhunter.com/trends/impretzively-fudged.md) - [Small-Batch Summertime Ice Creams](https://www.trendhunter.com/trends/summer-swirl-ice-cream.md) - [Chocolatey Strawberry Ice Creams](https://www.trendhunter.com/trends/chocolate-covered-strawberry-ice-cream.md) - [Hybrid Formula Ice Creams](https://www.trendhunter.com/trends/ben-jerrys-chewy-gooey-cookie.md) - [Hot Cocoa Ice Creams](https://www.trendhunter.com/trends/cup-of-cocoa-ice-cream.md)