# Crumbly Cherry Ice Creams Ben & Jerry's Cherry Crumble Has Oats and Bing Cherries By Michael Hemsworth | Published 2022-05-20 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/ben-jerrys-cherry-crumble References: [foodbev](https://www.foodbev.com/news/ben-jerrys-unveils-cherry-crumble-limited-batch-ice-cream/) & [benjerry](https://www.benjerry.com/)  Avid fans of the classic cherry crumble dessert are likely to welcome the arrival of the [Ben & Jerry's](https://www.trendhunter.com/trends/ben-jerrys-churray-for-churros) Cherry Crumble ice cream as its latest addition to its limited batch series. The ice cream boasts a buttery ice cream base with a ring of bing cherries along with oat crumbles for a touch of additional texture. These ingredients combine to create a decidedly chillier take on the [classic baked dessert](https://www.trendhunter.com/trends/pie-ice-creams) for consumers to enjoy without any preparation. The Ben & Jerry's Cherry Crumble ice cream was touted by Flavor Guru Colleen Rossell who said, "We were inspired by spring, fresh fruit and the memory of taking a fresh cherry crumble out of the oven. With so many [caramels, chocolates and peanut butter flavours](https://www.trendhunter.com/trends/ben-jerrys-chocolate-caramel-brownie-nondairy) available – this is a refreshing choice with the right amount of sweetness, fruit, and rich indulgence.” Image Credit: Ben & Jerry's ## Trend Insights (Trend Hunter) - Score: 1.9/10 - Popularity: 12% | Activity: 33% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Key Themes Behind This Trend - **Limited Batch Desserts:** More companies are introducing limited batch or seasonal dessert flavors to create excitement and urgency among consumers. - **Innovative Ice Cream Flavors:** There is a growing trend in the ice cream industry towards introducing unique ingredients and flavor combinations to capture consumers' attention. - **Texture-driven Products:** Texture is becoming just as important as flavor and ingredients for many consumers, leading to an opportunity for companies to innovate with new textures in their products. ### Where This Applies - **Ice Cream Industry:** Ice cream companies can stand out in a crowded market by introducing innovative flavors and textures that appeal to consumers' desire for unique experiences. - **Seasonal Food Industry:** Seasonal or limited edition food products can create a sense of anticipation and scarcity that can drive sales and excitement among consumers. - **Bakery Industry:** The popularity of flavor combinations and textures in ice cream can inspire bakeries to create new desserts with similar ingredients and flavor profiles. ## Related on Trend Hunter - [Textural Churro-Inspired Ice Creams](https://www.trendhunter.com/trends/ben-jerrys-churray-for-churros.md) - [Nostalgic Bakery-Inspired Ice Creams](https://www.trendhunter.com/trends/bakery-ice-creams.md) - [Loaded Brownie Ice Creams](https://www.trendhunter.com/trends/brookies-cream-sundae.md) - [Salted Fudge Ice Creams](https://www.trendhunter.com/trends/skillet-cookie-crumble-ice-cream.md) - [Bake Shop-Inspired Desserts](https://www.trendhunter.com/trends/blueberry-lemon-crumble.md) - [Individual Cherry Cheesecake Desserts](https://www.trendhunter.com/trends/cherry-cheesecake.md) - [Chocolatey Strawberry Ice Creams](https://www.trendhunter.com/trends/chocolate-covered-strawberry-ice-cream.md) - [Super-Premium Ice Cream Bars](https://www.trendhunter.com/trends/ben-jerrys-ice-cream-bars.md) - [Hybrid Formula Ice Creams](https://www.trendhunter.com/trends/ben-jerrys-chewy-gooey-cookie.md)