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# Plant-Based Pampering Cosmetics
Beloved by Love Beauty and Planet Includes Several Options

By Michael Hemsworth | Published 2021-03-13 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/beloved-by-love-beauty-and-planet
References: [drugstorenews](https://drugstorenews.com/beloved-love-beauty-and-planet-pampers-skin) & [lovebeautyandplanet](https://www.lovebeautyandplanet.com)

The Beloved by [Love Beauty and Planet](https://www.trendhunter.com/trends/vegan-body-wash-collection) collection has been launched by the brand to offer consumers with a range of products that are perfect for taking some time to pay attention to their individual need for some me-time. The product range includes seven scents to choose from including Cherry Blossom & Tea Rose, Cactus Flower & Basil, Green Clay & Eucalyptus, Grapefruit & Red Ginger, Lavender & Hyssop, Patchouli & Orange Flower and Coconut & Warm Vanilla. All the products within the collection are [vegan-friendly, made with plant-based ingredients](https://www.trendhunter.com/trends/plantbased-haircare-formulation) and maintain a free-from formula that doesn't have any sulfate cleansers or parabens.

The Beloved by Love Beauty and Planet collection is priced from $3.99 to $9.99 and is available for purchase exclusively at [Target](https://www.trendhunter.com/trends/beloved-by-love-beauty-and-planet-products).

## Trend Insights (Trend Hunter)

- Score: 5.1/10
- Popularity: 66% | Activity: 79% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### Why This Trend Is Growing

- **Plant-based Cosmetics:** The rise of plant-based cosmetics presents an opportunity for the beauty industry to tap into the growing demand for eco-friendly and sustainable products.
- **Self-care Products:** As consumers prioritize self-care, there is an opportunity for the beauty industry to cater to this trend with more pampering and indulgent products.
- **Vegan Beauty Products:** The trend towards veganism and ethical consumerism presents an opportunity for the beauty industry to innovate and create more plant-based and animal-friendly products.

### Industries Being Reshaped

- **Beauty:** The beauty industry can innovate by creating more plant-based, indulgent, and ethical products to cater to the rising trends of eco-friendliness, self-care, and veganism.
- **Retail:** As more consumers prioritize eco-friendliness and ethical consumerism, retailers have an opportunity to stock and promote more sustainable plant-based products like the Beloved by Love Beauty and Planet collection.
- **Sustainability:** Innovations in plant-based cosmetics like the Beloved by Love Beauty and Planet collection contribute to the wider trend of sustainability by reducing the carbon footprint and environmental impact of beauty products.

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