# Bicycle Cooler Cases The Belowfour Refrigerator Bike Trunk for Cold Drinks On the Go By Renee Ramsarran | Published 2011-01-20 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/belourfour-refrigerator-bike-trunk References: [yankodesign](http://www.yankodesign.com/2011/01/18/case-for-my-bike-butt/) & [behance.net](http://www.behance.net/gallery/belowfourA/858495) The Belowfour refrigerated bike trunk was designed with the Australian cyclist in mind. The [portable refrigerated carryall](https://www.trendhunter.com/trends/everfrost-cooler) attaches to any bicycle and uses movement to keep its contents cool. With a grocery store plastic bag as inspiration, the trunk can also be detached and used as a [stylish and lightweight bag](https://www.trendhunter.com/trends/hydration-crossbody). Made from [locally sourced and recycled materials](https://www.trendhunter.com/trends/oyster-tempo-1), the convenient Belowfour refrigerated bike trunk promotes clean energy, convenience and exercise. **Implications** - And let's not forget about how awesome this thing looks. The Belowfour refrigerator bike features a stylish all white frame with saturated cyan accents. Who wouldn't want to ride a bike that looks cool, keeps you cool, and keeps the environment safe from the harms of the automotive industry? ## Trend Insights (Trend Hunter) - Score: 4.8/10 - Popularity: 80% | Activity: 57% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### What Makes This Trend Stand Out - **Portable Refrigerated Products:** The Belowfour refrigerated bike trunk demonstrates the trend of portable refrigerated products that provide convenience and sustainability. - **Multipurpose Transportation Accessories:** The Belowfour refrigerator bike trunk highlights the trend of multipurpose transportation accessories that combine functionality and style. - **Sustainable Materials and Clean Energy:** The Belowfour refrigerated bike trunk aligns with the trend of using locally sourced and recycled materials, promoting sustainability and clean energy. ### Sectors Adopting This - **Outdoor Recreation:** The outdoor recreation industry can explore opportunities to create innovative and sustainable portable refrigerated products for cyclists. - **Fashion and Accessories:** The fashion and accessories industry can tap into the trend of multipurpose transportation accessories by creating stylish and functional bike trunks and bags. - **Green Technology:** The green technology industry can leverage the use of sustainable materials and clean energy in the development of innovative transportation accessories. ## Related on Trend Hunter - [Backpack Car Fridges](https://www.trendhunter.com/trends/litheli-frozenpack.md) - [Wheel-Base Smart Refrigerators](https://www.trendhunter.com/trends/fridze.md) - [Suitcase-Style Mini Fridge](https://www.trendhunter.com/trends/smart-mini-fridge.md) - [Electricity-Free Beer Fridges](https://www.trendhunter.com/trends/bud-ground-cooler.md) - [EV Trunk Freezer Appliances](https://www.trendhunter.com/trends/acopower-tesfridge.md) - [Rapid Cooling Portable Fridges](https://www.trendhunter.com/trends/portable-fridge1.md) - [Monochromatic Portable Fridges](https://www.trendhunter.com/trends/green-portable-fridge.md) - [Backpack-Compatible Cooler Bags](https://www.trendhunter.com/trends/cooler-bag.md) - [Compressor-Equipped Cooler Backpacks](https://www.trendhunter.com/trends/chillbee-sofichill.md)