# Candy-Inspired Probiotic Snacks BelliWelli Crunchy Peanut Butter Chocolate is Tasty and Beneficial By Michael Hemsworth | Published 2023-06-13 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/belliwelli-crunchy-peanut-butter-chocolate References: [foodbev](https://www.foodbev.com/news/belliwelli-adds-crunchy-peanut-butter-chocolate-flavour-to-portfolio/) & [belliwelli](https://belliwelli.com)  The [BelliWelli](https://www.trendhunter.com/trends/belliwelli-bars) Crunchy [Peanut Butter](https://www.trendhunter.com/trends/peanut-butter-crispies) Chocolate snack bar is a new flavor being added to the brand's product range that's perfect for satisfying candy cravings in a gut-friendly way. The product is crafted with a blend of soft peanut butter along with additional peanut chunks, quinoa crisps and chocolate chips to give it the flavor of popular candy bars. The soft-baked snack bar is also packed with fiber and is suitable for consumers who have [gut issues including IBS](https://www.trendhunter.com/trends/high-protein-gut-dessert). The product is crafted with a dairy and gluten-free recipe, and is sure to be a hit amongst consumers who traditionally need to abstain from popular candy bars. The BelliWelli Crunchy Peanut Butter Chocolate snack bar is launching at Sprouts locations now for $2.99. ## Trend Insights (Trend Hunter) - Score: 4.5/10 - Popularity: 50% | Activity: 70% | Freshness: 16% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Probiotic Snacks:** Opportunity for creating innovative probiotic snacks that satisfy cravings while promoting gut health. - **Candy Cravings:** Opportunity to develop gut-friendly snacks that provide the flavors of popular candy bars. - **Food for Gut Issues:** Opportunity for creating snacks specifically designed for consumers with gut issues such as IBS. ### Who This Affects Most - **Snack Food:** Developing a range of probiotic snacks that cater to consumer preferences for healthier indulgences. - **Health Food:** Creating gut-friendly snacks that are suitable for individuals with dietary restrictions such as dairy and gluten-free requirements. - **Functional Food:** Producing snacks that provide additional nutritional benefits by incorporating ingredients like quinoa crisps and chocolate chips. ## Related on Trend Hunter - [Probiotic Chocolate Bars](https://www.trendhunter.com/trends/chocolate-with-probiotics.md) - [IBS-Friendly Snack Bars](https://www.trendhunter.com/trends/belliwelli-bars.md) - [Gut-Friendly Dark Chocolates](https://www.trendhunter.com/trends/dirty-gut.md) - [Functional Candy Bars](https://www.trendhunter.com/trends/plant-based-candy-bar.md) - [Snackable Kefir Bars](https://www.trendhunter.com/trends/milino-kefir-creme-snack.md) - [Chocolatey Gut-Supporting Snack Bars](https://www.trendhunter.com/trends/dark-chocolate-brownie-crunch.md) - [Better-For-You Peanut Butter Cups](https://www.trendhunter.com/trends/peanut-butter-crispies.md) - [Better-For-You Peanut Butter Cups](https://www.trendhunter.com/trends/peanut-butter-better-cups.md) - [Prebiotic Puffed Snacks](https://www.trendhunter.com/trends/mini-crunchy-rollers-with-prebiotics.md)