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# Luxe Jolly Roger Watches
The Bell & Ross BR01 Tourbillon Airborne is a Swashbuckling Timepiece

By Michael Hines | Published 2010-10-25 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/bell-ross-br01-tourbillon
References: [blog.perpetuelle](http://blog.perpetuelle.com/index.php/limited-edition-watches/bell-ross-br01-tourbillon-airborne-limited-edition-watch/) & [bellross](http://www.bellross.com/us/)

You'll need all the riches in your treasure chest plus a little luck if you want to get your hands on the Bell & Ross BR01 Tourbillon Airborne. This watch keeps time in style and has a jolly roger as its face design.

The Bell & Ross BR01 Tourbillon Airborne is limited to only 20 pieces, each with a price tag of $150,000. Better start looking for that buried treasure now if you want to get your hands on one of these wicked timepieces!

## Trend Insights (Trend Hunter)

- Score: 4.2/10
- Popularity: 53% | Activity: 65% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Watches](https://www.trendhunter.com/watches)

## Key Themes

### What's Driving This Trend

- **Luxury Pirate-inspired Accessories:** There is a rising trend in the development of high-end accessories inspired by pirate art and symbols.
- **Highly Exclusive Limited Edition Products:** Creating luxury items like the Bell & Ross BR01 Tourbillon Airborne watch in limited quantities, adds to the products appeal and exclusivity.
- **Using Unconventional Designs in Luxury Products:** Luxury brands are experimenting with unusual designs like the jolly roger on the Bell & Ross BR01 Tourbillon Airborne watch to make their products stand out in a crowded market.

### Who This Affects Most

- **Luxury Watchmaking:** The luxury watch industry is embracing new designs, such as incorporating pirate symbols, in order to remain relevant and innovative.
- **High-end Fashion:** High-end fashion designers can capitalize on the pirate-inspired trend by creating clothing and accessories which utilize swashbuckling designs and emblems.
- **Luxury Collectibles:** Luxury collectibles companies utilizing unique designs in limited quantities, such as with the Bell & Ross BR01 Tourbillon Airborne watch, can leverage these factors to create a strong sense of exclusivity and scarcity that drives demand among collectors.

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