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# Boardwalk-Lounging Spreads
The Behati Prinsloo Vogue Turkey Shoot Features Relaxed Looks

By Summer Luu | Published 2011-02-03 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/behati-prinsloo-vogue-turkey
References: [fashiongonerogue](http://fashiongonerogue.com/behati-prinsloo-mariano-vivanco-vogue-turkey/) & [vogue.tr](http://www.vogue.com.tr/)

As depicted in the Behati Prinsloo Vogue Turkey spread, a full day of shopping can be so exhaustive.

Behati finds herself taking breaks and resting in between strolling through boutiques around town. Dressed in her Sunday's best, the model looks fabulous in ensembles from the likes of Marc Jacobs, Celine and Bottega Veneta. The Behati Prinsloo Vogue Turkey spread makes me want to indulge in my own retail therapy.

**Implications** - In today's fast-moving society, it is often challenging for consumers to find the time to relax and unwind. Businesses who create products that provide consumers with brief moments or feelings of escape from reality will appeal to those individuals overwhelmed with hectic schedules and busy lifestyles.

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 53% | Activity: 22% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### What Makes This Trend Stand Out

- **Retail Therapy:** Creating products that offer brief moments of escape from reality will appeal to consumers overwhelmed with busy lifestyles.
- **Relaxation Essentials:** Developing products that help consumers relax and unwind in between their busy schedules presents disruptive innovation opportunities.
- **Fashionable Loungewear:** Designing stylish and comfortable loungewear for individuals to rest and recharge will align with the growing demand for fashionable relaxation.

### Sectors Adopting This

- **Fashion Retail:** Fashion retailers can capitalize on the trend by offering a curated selection of loungewear and relaxation essentials to cater to consumers seeking moments of escape and relaxation.
- **Wellness and Self-care:** The wellness industry can explore the development of innovative relaxation products that cater to the needs of busy individuals looking for ways to unwind and destress during their daily routines.
- **Home Decor and Furnishings:** By creating furniture and decor items that promote relaxation and comfort, the home decor industry can tap into the trend of consumers seeking a calm and rejuvenating environment.

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