# Superfood Beetroot Powders A Tablespoon of 'Love Beets' Powder is Equivalent to Three Medium Beets By Laura McQuarrie | Published 2017-02-03 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/beetroot-powder References: [trndmonitor](https://trndmonitor.com/food-spotlight-love-beets-launches-new-superfood-beet-powder-1-tbsp-3-medium-sized-beets/) & [lovebeets](https://www.lovebeets.com/product/beet-powder/) As a producer of a variety of ready-to-eat products, Love Beets is now introducing a convenient beetroot powder to its lineup. The 100% Beet Powder boasts the same vibrant color of beets, but saves consumers the hassle of peeling, cooking or juicing the vegetable, and inevitably staining their hands in the process. This [superfood beetroot powder](https://www.trendhunter.com/trends/superfood-greens-powder) can be used in a number of ways—it can be stirred into a glass of drinking water or added to enhance other beverages such as [smoothies](https://www.trendhunter.com/trends/superfoods-drink-mix), or incorporated into everything from pots of yogurt to baked goods and homemade pastas. In fact, just one tablespoon of the powder is equivalent to three medium-sized beets. One of the main benefits of eating beets is that they convert to nitric oxide in the body to promote good heart health, circulatory function and stamina and endurance. ## Trend Insights (Trend Hunter) - Score: 3.8/10 - Popularity: 66% | Activity: 39% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Key Themes Behind This Trend - **Convenient Superfood Powders:** Creating convenient powders from superfoods provides a hassle-free way for consumers to incorporate nutritious ingredients into their diets. - **Alternative Ingredient Substitutes:** Beetroot powder can be used as an alternative ingredient in various food and beverage products, offering a healthy and colorful alternative to traditional options. - **Functional Food Enhancements:** Adding beetroot powder to food and beverage products allows for functional enhancements, such as promoting heart health and stamina, appealing to health-conscious consumers. ### Where This Applies - **Food and Beverage:** The food and beverage industry can explore the use of superfood powders like beetroot powder to create innovative and nutritious products that cater to health-conscious consumers. - **Health Supplements:** The health supplement industry can incorporate beetroot powder as a key ingredient in their product formulations, offering consumers an easy way to incorporate the benefits of beets into their daily routines. - **Functional Foods:** The functional food industry can leverage beetroot powder as an ingredient to develop functional food products that provide additional health benefits beyond basic nutrition. ## Related on Trend Hunter - [Powerful Beet Supplements](https://www.trendhunter.com/trends/beet-supplement.md) - [Beet-Based Vitality Supplements](https://www.trendhunter.com/trends/beet-supplements.md) - [Beetroot Cellular Energy Chews](https://www.trendhunter.com/trends/megafood-beet-chews.md) - [Nourishing Beet Heart Chews](https://www.trendhunter.com/trends/heart-chews.md) - [Gut Health-Focused Beet Lattes](https://www.trendhunter.com/trends/beet-latte.md) - [Beetroot-Based Gummies](https://www.trendhunter.com/trends/beets-cardio-gummies.md) - [Beet-Focused Salad Kits](https://www.trendhunter.com/trends/love-beets-classic-beet-salad-kit.md) - [Ready-to-Eat Beetroot Tots](https://www.trendhunter.com/trends/ready-to-eat-bites.md) - [Cardiovascular Support Supplements](https://www.trendhunter.com/trends/daily-reds.md)