# Beetroot Falafel Burgers The 'Beetnik' is Byron's First Vegan-Friendly Burger Option By Laura McQuarrie | Published 2018-04-27 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/beetnik References: [instagram](https://www.instagram.com/p/Bh89SVZAVI3/?taken-by=byronhamburgers) & [byronhamburgers](https://www.byronhamburgers.com/menu/food) In order to better cater to the growingly diverse food scene in the UK, British restaurant chain Byron launched its first-ever [vegan burger](https://www.trendhunter.com/trends/juicy-marbles), dubbed the 'Beetnik.' The new plant-based burger patty takes the form of a [beet-based falafel](https://www.trendhunter.com/trends/actual-veggies-burgers), which is topped with baby kale, smashed avocado and a lime-dressed rainbow slaw, as well as colorful items like tomato, pickled red onions and red pepper ketchup that all serve to add flavor and accent the color of the patty. Prior to the launch of the Beetnik burger, the vegan-friendly options at Byron were limited to just fries, a house salad and tortilla chips. Like Byron, a number of eateries in the UK are expanding their restaurant menus in order to appeal to the growing demand for nourishing, [plant-based options](https://www.trendhunter.com/trends/the-tofoo-co-product) by vegans, vegetarians and meat-eaters alike. ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 41% | Activity: 56% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Plant-based Burgers:** The rise in demand for plant-based options is creating opportunities to develop innovative, flavorful burger alternatives that cater to a diverse range of dietary preferences. - **Vegan-friendly Menus:** Restaurants are expanding their menus to include more vegan-friendly options to meet the increasing demand for plant-based meals. - **Colorful and Flavorful Ingredients:** Using vibrant and flavorful ingredients like beet-based falafel, lime-dressed rainbow slaw, and red pepper ketchup can enhance the taste and visual appeal of vegan burgers. ### Industries Being Reshaped - **Restaurant:** Restaurants can capitalize on the growing trend of plant-based burgers by offering a variety of vegan-friendly options to attract a wider customer base. - **Food Manufacturing:** Food manufacturers can explore new ingredients and technologies to create innovative plant-based patties that mimic the taste and texture of meat. - **Food Retail:** The popularity of plant-based burgers presents an opportunity for food retailers to stock a range of vegan-friendly ingredients and ready-made products for consumers looking for healthier and sustainable food options. ## Related on Trend Hunter - [Beet-Based Burger Patties](https://www.trendhunter.com/trends/perfectseason-beetroot-patties.md) - [Crispy Vegan Fish Burgers](https://www.trendhunter.com/trends/vegan-fish-burger.md) - [Boxing Club-Inspired Burgers](https://www.trendhunter.com/trends/the-punchers-chance.md) - [Plant-Based Virtual Burger Menus](https://www.trendhunter.com/trends/vegelicious.md) - [Spiced Chickpea Burgers](https://www.trendhunter.com/trends/spiced-chickpea-burger.md) - [Plant-Based Beef Burgers](https://www.trendhunter.com/trends/basic-burger.md) - [Versatile Vegan-Friendly Burgers](https://www.trendhunter.com/trends/grilld-and-beyond-meat.md) - [Fermented Rye Plant-Based Burgers](https://www.trendhunter.com/trends/super-grain-vegetable-burger.md) - [Vegan Deep-Fried Chicken Sandwiches](https://www.trendhunter.com/trends/red-bean-vegan-burger.md)