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# Spooky Hair Color Lines
Splat Hair Color Draws Inspiration from Beetlejuice Beetlejuice

By Kalin Ned | Published 2024-08-14 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/beetlejuice-beetlejuice
References: [accesswire](https://www.accesswire.com/viewarticle.aspx?id=897999&lang=en) & [allhallowsgeek](https://www.allhallowsgeek.com/this-halloween-season-is-beetlejuice-season-warner-bros-discovery-unveils-new-products-and-experiences-in-celebration-of-films-sequel/)

Splat Hair Color has introduced a limited-edition line of hair colors inspired by the upcoming film [Beetlejuice Beetlejuice](https://www.trendhunter.com/trends/nyx-x-beetlejuice). This collaboration features products designed to capture the film's whimsical and eerie aesthetic to align with its dark creative vision.

Splat Hair Color's Beetlejuice Beetlejuice line includes several [hair color products](https://www.trendhunter.com/trends/clairol-colorstrong-kit). The One-Wash Hair Makeup Shades is a range of temporary colors that offer a quick transformation with hues that glow under blacklight. The Semi-Permanent Midnight Shades are a selection of no-bleach colors, formulated for darker hair. These offerings include dramatic shades like Midnight Tanzanite, Midnight Magenta, and Midnight Ruby. Finally, the Semi-Permanent Complete Kits can be used for a more lasting change. These kits come with everything needed for application, including a range of bold colors and lightening bleach.

Image Credit: Splat Hair Color

## Trend Insights (Trend Hunter)

- Score: 7.1/10
- Popularity: 96% | Activity: 91% | Freshness: 27%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### Why This Trend Is Growing

- **Blacklight-activated Hair Colors:** These colors glow under blacklight, creating a unique cosmetic appeal for nighttime events and parties.
- **Temporary Hair Makeup:** The One-Wash Hair Makeup offers consumers an easy and commitment-free way to experiment with bold new looks.
- **No-bleach Hair Colors:** Semi-Permanent Midnight Shades provide vibrant hues specifically designed for dark hair, sidelining the need for harsh bleach treatments.

### Industries Being Reshaped

- **Cosmetic Products:** Innovations in hair color, particularly temporary and no-bleach options, are gaining traction, offering greater flexibility and less damage.
- **Entertainment Tie-ins:** Collaborations between film franchises and cosmetic products are enhancing fan engagement through creative, themed merchandise.
- **Event-based Cosmetics:** Products like blacklight-activated hair colors cater to the growing market for event-centric and festival-ready beauty solutions.

## Related on Trend Hunter

- [Spooky Movie-Themed Polishes](https://www.trendhunter.com/trends/sally-hansen-1.md)
- [Comedic Horror Cosmetics](https://www.trendhunter.com/trends/nyx-x-beetlejuice.md)
- [At-Home Cherry-Cola Hair Colors](https://www.trendhunter.com/trends/splat-midnight-black-cherry.md)
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- [Frightful Bodycare Collections](https://www.trendhunter.com/trends/beetlejuice-beetlejuice-x-lush.md)
- [Exclusive Spooky Sodas](https://www.trendhunter.com/trends/limited-edition-fanta-flavor.md)
- [DIY Semi-Permanent Hair Colors](https://www.trendhunter.com/trends/semipermanent-hair-color.md)
- [Spooky Film-Inspired Halloween Costumes](https://www.trendhunter.com/trends/beetlejuice-beetlejuice-costumes.md)
- [Mystical Hair Dyes](https://www.trendhunter.com/trends/witches-delight.md)