# Lion-Photographing Robots The BeetleCam Project by William Burrard-Lucas is Reliant on Technology By Meghan Young | Published 2014-03-31 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/beetlecam-project-by-william-burrardlucas References: [fastcoexist](http://www.fastcoexist.com/3028236/these-gorgeous-close-ups-of-lions-were-taken-by-a-lion-proof-robot-camera) & [burrard-lucas](http://www.burrard-lucas.com/beetlecam) The BeetleCam Project by William Burrard-Lucas, a professional [wildlife photographer](https://www.trendhunter.com/trends/wildtrack) from the United Kingdom, uses [robotic cameras](https://www.trendhunter.com/trends/tiny-robot) to capture stunning closeups of a pride of lions from its gloriously maned leader to its protective females and adorable cubs. Although not necessarily dangerous unless provoked, the foreign nature of a photographer could easily trigger a defensive response from such animals, hence the use of robots. After experimenting on a 2009 trip in Tanzania photographing elephants and buffalo, the BeetleCam Project by William Burrard-Lucas was officially born two years later. Since then, the British photographer has released his striking images, giving his fans a glimpse into the lives of African lions in a way that is not often documented. Earlier in March he announced the [latest BeetleCam model](https://www.trendhunter.com/trends/moon-walker-multi-cam). It will be exciting to see what he captures with that. ## Trend Insights (Trend Hunter) - Score: 5.8/10 - Popularity: 94% | Activity: 71% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: Europe, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### What Makes This Trend Stand Out - **Robotic Wildlife Photography:** Disruptive innovation opportunity: Develop advanced robotic cameras that can capture close-up shots of wild animals without putting photographers at risk. - **Remote Wildlife Documentation:** Disruptive innovation opportunity: Create high-tech devices that allow photographers to document wildlife from a safe distance, reducing potential danger and disturbance to animals. - **Exploring Unseen Animal Behaviors:** Disruptive innovation opportunity: Develop robotic camera systems that can capture unique and rarely observed animal behaviors, providing valuable insights for researchers and wildlife enthusiasts. ### Sectors Adopting This - **Photography and Videography:** Disruptive innovation opportunity: Integrate artificial intelligence and robotics in the field of photography and videography to capture images and footage that was previously difficult or dangerous to obtain. - **Wildlife Conservation:** Disruptive innovation opportunity: Utilize advanced robotic camera systems to monitor and document endangered species, aiding wildlife conservation efforts. - **Tourism and Adventure:** Disruptive innovation opportunity: Develop remote-controlled cameras that tourists and adventurers can use to capture professional-grade wildlife photographs, enhancing their travel experiences. ## Related on Trend Hunter - [AI Photography Robots](https://www.trendhunter.com/trends/gency-pb.md) - [Robust Robotic Camera Units](https://www.trendhunter.com/trends/mirrorless-robotic-camera.md) - [Animal-Perspective Video Cameras](https://www.trendhunter.com/trends/imaging-system-1.md) - [Motorized Dolly Cameras](https://www.trendhunter.com/trends/rhino-dolly.md) - [Stereo Imaging Devices](https://www.trendhunter.com/trends/leopard-imaging.md) - [Animal-Indexing Camera Concepts](https://www.trendhunter.com/trends/xplra-10.md) - [Pet-Taken Camera Initiatives](https://www.trendhunter.com/trends/heartography.md) - [Smart Hummingbird Feeders](https://www.trendhunter.com/trends/feathersnap-hummingbird-feeder.md) - [Robotic Portrait Sketches](https://www.trendhunter.com/trends/pankraz-piktograph.md)