# Beer-Locating Apps The BeerMenus App Alerts Users When Their Favorite Beer is on Tap Nearby By Rebecca Byers | Published 2015-05-22 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/beermenus References: [laughingsquid](http://laughingsquid.com/beermenus-a-smartphone-app-that-notifies-beer-lovers-where-their-favorite-brews-are-being-served-or-sold/) & [itunes.apple](https://itunes.apple.com/us/app/beermenus-find-great-beer/id917882057) The BeerMenus app is a clever platform for the beer connoisseur. The [location-based app](https://www.trendhunter.com/trends/nightlife-finders) allows users to [follow their favorite beers](https://www.trendhunter.com/trends/bottle-raiders) and learn about new ones. Providing a catalog of nearby bars, restaurants and even beer stores, BeerMenus offers an up-to-date roster of your local establishments and what types of beer they are selling. The app can be used several ways, with the option to follow specific types of beer and receive notifications when they are added to menus near you, while you can also follow bars and restaurants to receive notifications when they change their menu. The ingenious app also allows users to keep track of the beers they try with [ratings and notes](https://www.trendhunter.com/trends/pour-decision). BeerMenus is currently only available for iOS, although an Android version is in development. ## Trend Insights (Trend Hunter) - Score: 1.3/10 - Popularity: 11% | Activity: 19% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### Key Themes Behind This Trend - **Location-based Beer Apps:** The rise of location-based beer apps presents opportunities to leverage location data and push notifications to users based on proximity to their favorite beers. - **Personalized Beer Tracking:** Personalized beer tracking apps using user ratings and notes allow breweries to gather customer insights and better tailor beer offerings and marketing campaigns. - **Multi-vendor Beer Marketplaces:** The growth of multi-vendor beer marketplaces creates opportunities for breweries to expand their distribution channels and reach a wider audience. ### Where This Applies - **Beverage:** The beverage industry can leverage beer-locating apps to increase foot traffic to bars, restaurants, and beer stores. - **Technology:** The technology industry can facilitate beer-tracking and beer-locating apps that utilize location-based data and push notifications to users. - **Retail:** The retail industry can capitalize on beer menu apps to improve inventory management and gain insights on consumer preferences to respond with tailored offerings. ## Related on Trend Hunter - [Bar-Focused Dating Apps](https://www.trendhunter.com/trends/bar-dating-1.md) - [Coffee Discovery Apps](https://www.trendhunter.com/trends/wheres-the-beans.md) - [Drink Tracking Apps](https://www.trendhunter.com/trends/mixmate.md) - [Yeast-Tracking Brewing Apps](https://www.trendhunter.com/trends/brewing-app.md) - [Curated Craft Beer Stores](https://www.trendhunter.com/trends/craft-beer-stores.md) - [Bartender Collaboration Apps](https://www.trendhunter.com/trends/drinktank.md) - [Dating-Style Bar Discovery Platforms](https://www.trendhunter.com/trends/bar-dating.md) - [Social Gathering-Scheduling Apps](https://www.trendhunter.com/trends/momentitos-app.md) - [Digital Loyalty Companions](https://www.trendhunter.com/trends/brew-perks.md)