# Beer Can Steins The Can-in-Stein Turns Any Boozy Can into a Vintage Beer Stein By M | Published 2014-08-28 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/beer-stein References: [foodiggity](http://www.foodiggity.com/das-can-in-stein-turns-any-can-of-beer-into-a-fancy-beer-stein/?utm_source=feedly&utm_reader=feedly&utm_medium=rss&utm_campaign=das-can-in-stein-turns-any-can-of-beer-into-a-fancy-beer-stein) & [thinkgeek](http://www.thinkgeek.com/product/1dcf/) Now you can turn any old beer can into a traditional beer stein with the Can-in-Stein by Think Geek. This revolutionary drinking accessory is perfect for turning every drinking occasion into a tribute to Oktoberfest. The Can-in-Stein is an innovative device that makes use of a beer can's existing 12-ounce design. With the outline of a traditional beer stein complete with a handle and cap, consumers can simply slip their beer can of choice into the Can-in-Stein and enjoy sipping it as if it was from a classic stein. The best part about the Can-in-Stein is that it's made from [resin plastic](https://www.trendhunter.com/trends/puffin-drinkware) so you don't have to worry about [cheersing your friends](https://www.trendhunter.com/trends/perfect-cheers) too hard and breaking an expensive and antique German beer stein in the process. ## Trend Insights (Trend Hunter) - Score: 1.7/10 - Popularity: 28% | Activity: 16% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Why This Trend Is Growing - **Beer Can Collectibles:** The Can-in-Stein taps into the trend of collecting unique beer cans, offering a way to turn them into nostalgic and decorative items. - **Personalized Drinking Accessories:** The Can-in-Stein capitalizes on the trend of personalized drinking experiences, allowing consumers to customize their beer cans with a traditional stein design. - **Retro Revival:** The Can-in-Stein represents the resurgence of retro and vintage aesthetics in the drinking industry, offering a modern twist on traditional beer steins. ### Industries Being Reshaped - **Beverage Packaging:** The Can-in-Stein presents an opportunity for beverage packaging companies to create innovative and decorative designs for beer cans. - **Novelty Products:** The Can-in-Stein opens up possibilities for novelty product manufacturers to create unique and customizable drinking accessories. - **Home Decor:** The Can-in-Stein can be marketed as a home decor item, appealing to individuals who enjoy nostalgic and vintage-inspired interior designs. ## Related on Trend Hunter - [Drinking Vessel Ornaments](https://www.trendhunter.com/trends/beernaments.md) - [Can Clip Gadgets](https://www.trendhunter.com/trends/can-clip.md) - [Garment-Inspired Drink Holders](https://www.trendhunter.com/trends/puffin-drinkware-the-aloha.md) - [Collectible Beer Can Stickers](https://www.trendhunter.com/trends/beer-can-label.md) - [Full-Top Can Openers](https://www.trendhunter.com/trends/draft-top-pro.md) - [Self-Chilling Cans](https://www.trendhunter.com/trends/cool-can.md) - [Freezer-Friendly Six-Pack Holders](https://www.trendhunter.com/trends/beer-can-holder.md) - [Compact Portable Libation Kegs](https://www.trendhunter.com/trends/square-one-mini-keg.md) - [Excuse-Providing Mock Cans](https://www.trendhunter.com/trends/i-cant-can.md)