# Stealthy Beer Carriers This Sneaky Beer Sleeve Makes a Beer Can Look Like a Take-Out Coffee Cup By Charlotte Joyce Kidd | Published 2015-08-27 | Unique Source: Trend Hunter, https://www.trendhunter.com/trends/beer-sleeves References: [odditymall](http://odditymall.com/lolo-lids-stealth-beer-koozie) & [kickstarter](https://www.kickstarter.com/projects/1710984265/lolo-lids-the-ultimate-beer-koozie?ref=video) This beer sleeve takes an ordinary beer can and carefully conceals it in a coffee cup disguise, allowing for maximum transportation and beer drinking opportunities. The Lolo Lid is a plastic lid that snaps onto the top of a beer can. When attached to any [standard paper cup](https://www.trendhunter.com/trends/origami-cup), the extraordinary beer sleeve completely hides a can of beer. Best of all, the beer can then be stealthily sipped anywhere at any time. The Lolo Lid's creators, a group of friends from North Vancouver, BC, perfected the design of the beer sleeve so that the beverage inside doesn't foam or spill when the cup is tipped. For keeping a beer cool, covered and on the down-low, this beer sleeve is a must-have. ## Trend Insights (Trend Hunter) - Score: 1.5/10 - Popularity: 13% | Activity: 25% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) > [Inventions](https://www.trendhunter.com/inventions) ## Key Themes ### Key Themes Behind This Trend - **Stealthy Beer Carriers:** Opportunity for beer companies to create innovative packaging solutions that discreetly conceal beer cans. - **Disguised Beverage Containers:** Potential for companies to develop creative beverage sleeves that can hide other types of drinks in everyday objects. - **On-the-go Drinking Solutions:** Emerging market for portable drink accessories that enable consumers to enjoy beverages in unconventional places. ### Where This Applies - **Alcoholic Beverages:** Opportunity for breweries and alcohol brands to capitalize on the demand for discreet and convenient beer packaging. - **Food and Beverage Packaging:** Niche within the packaging industry for specialized and inventive solutions that cater to unique consumer needs, such as concealing beverages. - **Outdoor and Travel Accessories:** Growing market for portable and inconspicuous drink accessories that cater to outdoor enthusiasts and travelers seeking convenient drinking solutions. ## Related on Trend Hunter - [Insulated Tall Can Koozies](https://www.trendhunter.com/trends/tallboy-cooler-cup.md) - [Insulated Drink Holders](https://www.trendhunter.com/trends/puffin-drinkware.md) - [Custom Insulated Drink Sleeves](https://www.trendhunter.com/trends/the-jug-hugger.md) - [Freezer-Friendly Six-Pack Holders](https://www.trendhunter.com/trends/beer-can-holder.md) - [Cooling Beer Cubes](https://www.trendhunter.com/trends/beercubes1.md) - [Insulated Campsite Beer Steins](https://www.trendhunter.com/trends/big-grip-beer-stein.md) - [Can Clip Gadgets](https://www.trendhunter.com/trends/can-clip.md) - [Deceptive Stout Glasses](https://www.trendhunter.com/trends/schneaky-espresso-martini.md) - [Multifunctional Beverage Carriers](https://www.trendhunter.com/trends/thermobag-drink-carrier.md)