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# Craft Beer Networks
BrewDog Launched Its Own Beer-Centric TV Network and Subscription Service

By Laura McQuarrie | Published 2018-08-28 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/beer-network
References: [foodandwine](https://www.foodandwine.com/news/brewdog-network-craft-beer-tv-streaming) & [brewdognetwork](https://brewdognetwork.com/)

BrewDog recently opened the doors to its beer-centric hotel in Ohio and it is continuing to serve [craft beer lovers](https://www.trendhunter.com/trends/brewdog-beers) by launching a first-of-its-kind beer network for TV.

'The BrewDog Network' is touted as the "first-ever craft beer streaming TV network" and it gives beer lovers the chance to tune into content that covers the intersection of alcohol, food, travel, business and adventure. The launch of this new TV network introduces a [new subscription service](https://www.trendhunter.com/trends/beachwood-brewing) from BrewDog, where members will be able to receive hundreds of hours of on-demand video content for just $5 monthly.

As far as what people can expect to be entertained by on The BrewDog Network, there are programs like 'Are You Smarter Than a Drunk Person' and [food pairing shows](https://www.trendhunter.com/trends/brewdog-x-mackies-of-scotland) like 'Burgers and Beers.'

## Trend Insights (Trend Hunter)

- Score: 2.0/10
- Popularity: 8% | Activity: 44% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### What Makes This Trend Stand Out

- **Craft Beer TV Network:** The rise of craft beer TV networks presents an opportunity for beer brands to showcase their products and engage with beer enthusiasts in a new and immersive way.
- **Subscription-based Content:** The popularity of subscription-based content platforms offers an innovative opportunity for businesses to create specialized streaming services that cater to niche audiences, such as craft beer lovers.
- **Alcohol and Entertainment Integration:** The integration of alcohol, entertainment, and media platforms opens avenues for brands to create unique experiences that combine the enjoyment of beverages with engaging content.

### Sectors Adopting This

- **Craft Beer:** Craft beer companies can leverage the BrewDog Network's success by launching their own beer-centric TV networks, providing consumers with exclusive content and building brand loyalty.
- **Streaming Media:** The launch of craft beer streaming TV networks creates opportunities for streaming media platforms to partner with breweries and develop curated channels for beer-related content.
- **Food and Beverage:** Restaurants, breweries, and food and beverage brands can explore collaborations with the BrewDog Network and similar platforms to create shows that pair their products with craft beers, enhancing the dining experience.

## Related on Trend Hunter

- [Beer-Focused Short Documentaries](https://www.trendhunter.com/trends/bruz-beers1.md)
- [Adult Content-Themed Beers](https://www.trendhunter.com/trends/lauren-beers.md)
- [Collaborative Vegan Beers](https://www.trendhunter.com/trends/collaborative-vegan-beer.md)
- [Curated Craft Beer Stores](https://www.trendhunter.com/trends/craft-beer-stores.md)
- [Cross-Continental Beer Brewing Documentaries](https://www.trendhunter.com/trends/beer-is-art-campaign.md)
- [Brew-Inspired Pantry Products](https://www.trendhunter.com/trends/brewdog-kitchen.md)
- [Refreshing Low-ABV Lagers](https://www.trendhunter.com/trends/brewdog-cold-beer-lager.md)
- [Virtual Craft Beer Tastings](https://www.trendhunter.com/trends/beer-tasting-experience.md)
- [Curated Beer Pre-Order Programs](https://www.trendhunter.com/trends/preorder-program.md)
