# Sporty Football Pint Glasses The Touchdown Beer Mug Design Turns Ale into a Drinkable Football By M | Published 2015-10-22 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/beer-mug-design References: [7gadgets](http://www.7gadgets.com/2015/10/22/touchdown-football-beer-mug/115497) & [homewetbar](http://www.homewetbar.com/) With football season well on its way nothing goes better with watching a game than bar food and an ale and this clever beer mug design captures the spirit of the game by turning the brew into a touch down football. This is a great mug to sip your favorite beer from while you watch the next [NFL](https://www.trendhunter.com/trends/kickoff-beers) game. The Touchdown Football Beer Mug is a great accessory for anyone that loves the sport of the game as well as the festivities that come along with it. The cup is made from polycarbonate plastic that is scratch free. The cup has a double layer one on the outside shaping the mug and the second on the inside designed to look like a real football. The second part houses the beer transforming it into the legendary ball will the first layer keeps your beer ice cold. ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 35% | Activity: 57% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Why This Trend Is Growing - **Sports-themed Drinkware:** There is an opportunity to explore more creative and unique ways to incorporate sporting themes into drinkware designs. - **Innovative Beverage Containers:** Creating unique beverage containers with additional features or designs can enhance the drinking experience for consumers. - **Novelty Drinking Accessories:** There is a potential market for fun and quirky drinking accessories that are both functional and visually appealing. ### Industries Being Reshaped - **Drinkware & Barware:** Innovative designs for drinkware and barware can differentiate a brand's product offerings in a crowded market. - **Sports Merchandise:** Creatively incorporating sports themes into merchandise could attract more fans and customers, while diversifying the product line for businesses. - **Party Supplies:** Novelty drinking accessories can be marketed as party supplies, attracting event planners and those in the hospitality industry. ## Related on Trend Hunter - [Football-Themed Beers](https://www.trendhunter.com/trends/kickoff-beers.md) - [Football-Shaped Flasks](https://www.trendhunter.com/trends/jameson-football-flask.md) - [Sports Score Punch Bowls](https://www.trendhunter.com/trends/captain-morgan-super-bowl-punch-bowl.md) - [Football-Themed Drink Carriers](https://www.trendhunter.com/trends/stanley-1913-x-arsenal-collection.md) - [Game Day-Inspired Shots](https://www.trendhunter.com/trends/game-on-shots.md) - [Collaboration Soccer-Celebrating Tumblers](https://www.trendhunter.com/trends/stanley-1913-cups.md) - [Football Team-Themed Beers](https://www.trendhunter.com/trends/aberdeen-football-club-and-fierce-beer.md) - [Sporty Fridge TVs](https://www.trendhunter.com/trends/fridge-tv.md) - [Brightly Colored Party Cups](https://www.trendhunter.com/trends/the-hefty-party-cups.md)