# Beer Braised Beef Sandwiches Arby's is Testing Beer Cheese Sandwiches for 'Meatoberfest' By Katherine Pendrill | Published 2018-09-14 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/beer-cheese-sandwiches References: [brandeating](https://www.brandeating.com/2018/09/arbys-tests-beer-cheese-and-beer-braised-beef.html) Oktoberfest is coming and [Arby's](https://www.trendhunter.com/trends/brisket-bacon-beef) is celebrating by brining together meat and beer in the form of Beer Cheese Sandwiches. While certainly not vegetarian-friendly, the new sandwiches offer a delicious new take on Arby's signature meats. According to eagle-eyed diners, Arby's has begun testing Beer Cheese Sandwiches in Evansville, Indiana. There are multiple sandwiches to choose from, each of which is served on a toasted pretzel bun topped with beer cheese, crispy onions strings, mustard, and pickles. The sandwiches are designed to celebrate Oktoberfest, or as Arby's has cleverly re-branded the holiday, 'Meatoberfest.' For those looking for an even boozier and meatier option, the chain is also serving up two hefty sandwiches with [beer braised beef](https://www.trendhunter.com/trends/oktoberfest-beer-brats), dubbed the Beer Braised Beef Sandwich and the Beer Cheese Triple Stack Sandwich. Image Credit: *Brand Eating.* ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 52% | Activity: 77% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Meat and Beer Combos:** More restaurants can explore combining meat and beer in their menu offerings. - **Holiday-themed Menu Items:** Restaurants can capitalize on holiday celebrations by introducing limited-time themed menu items. - **Pretzel Buns:** Using pretzel buns for sandwiches can elevate the taste and excitement of menu items. ### Where This Applies - **Fast Food:** Fast food restaurants can capitalize on creating limited-time seasonal menu items to generate buzz and excitement. - **Alcohol:** Beer companies and other alcohol makers can collaborate with restaurants to promote unique drinks and food pairings. - **Bakery:** Bakeries can explore creating different types of specialty buns for restaurants and food establishments to use in their menu items. ## Related on Trend Hunter - [Fan-Favorite Brisket Sandwiches](https://www.trendhunter.com/trends/brisket-bacon-beef.md) - [Extra-Cheesy Roast Beef Sandwiches](https://www.trendhunter.com/trends/triple-cheese-roast-beef-blt.md) - [Italian Deli-Inspired QSR Sandwiches](https://www.trendhunter.com/trends/italian-beef-dip-sandwich.md) - [QSR Cheesesteak Sandwich Menus](https://www.trendhunter.com/trends/arbys-cheesesteak.md) - [Hearty QSR Cheesesteak Sandwiches](https://www.trendhunter.com/trends/arbys-cheesesteaks.md) - [Barbecue Bourbon QSR Sandwiches](https://www.trendhunter.com/trends/arbys-bourbon-bbq.md) - [Cheesesteak Sandwich Menus](https://www.trendhunter.com/trends/arbys-2.md) - [Prime Rib Cheesesteaks](https://www.trendhunter.com/trends/prime-rib-cheesesteak.md) - [Stone Fruit Brisket Sandwiches](https://www.trendhunter.com/trends/cherry-bbq-brisket-sandwich.md)