# Woodsy Beer Labels These Beer Bottle Labels Are Individuals Wrapped in Paper and Painted by Hand By Laura McQuarrie | Published 2015-01-26 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/beer-bottle-label References: [thedieline](http://www.thedieline.com/blog/2015/1/2/wrapped-beer) & [garageproject.co.nz](http://garageproject.co.nz/) In comparison to wine, beer tends to lack a certain sophistication when it comes to the packaging and [beer bottle labels](https://www.trendhunter.com/trends/wind-and-waves) that are used to brand the alcohol. Rather than producing another run-of-the-mill beer product, these special Touch Wood Elderflower and Honey Tripel beers are [limited edition offerings](https://www.trendhunter.com/trends/book-ipa) that called for a standout packaging design. In order to make the Touch Wood beer bottles stand out amongst the rest, the bottles were individually [wrapped in paper](https://www.trendhunter.com/trends/weekender-wheat) by hand, and painted with designs. Underneath the paper, the bottles themselves have an unusual color and glow to them, giving the beer an ethereal forest quality. With a scrolling font and tangled foliage, these beer bottles definitely stand out on the shelves. ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 72% | Activity: 77% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What's Driving This Trend - **Artisanal Bottle Wrapping:** The trend of individual, hand-wrapped beer bottles with painted designs can disrupt the packaging industry with customizability and creativity. - **Nature-inspired Labeling:** The trend of using natural designs inspired by forests and foliage can disrupt the beer industry with eco-friendly packaging and an emphasis on organic ingredients. - **Limited Edition Branding:** The trend of producing limited edition, standout designs can disrupt the alcohol industry with increased sales and exclusivity for consumers. ### Who This Affects Most - **Craft Beer:** Craft beer producers can disrupt the beer market by creating unique, artisanal packaging designs that set them apart from larger, commercial brands. - **Artisanal Packaging:** The artisanal packaging industry can disrupt traditional labeling methods by creating bespoke designs and hand-wrapping methods for special edition alcohol products. - **Eco-friendly Alcohol:** Alcohol producers can disrupt the industry by using eco-friendly packaging and emphasizing organic ingredients in their production process. ## Related on Trend Hunter - [Expressive Beer Packagings](https://www.trendhunter.com/trends/buqui-bichi-brewery.md) - [Quirky Natural Wine Bottles](https://www.trendhunter.com/trends/thorn-burrow-wines.md) - [Artistic Beer Packaging](https://www.trendhunter.com/trends/core-legends.md) - [Creative Collectible Spirits Bottles](https://www.trendhunter.com/trends/collectible-spirits-bottle.md) - [White Wood Wine Labels](https://www.trendhunter.com/trends/the-label-makers.md) - [Refreshing Cherry Beer Labels](https://www.trendhunter.com/trends/tainted-love-beer.md) - [DIY Whisky Bottles](https://www.trendhunter.com/trends/diy-whisky-bottle.md) - [Contemporary Beer Packagings](https://www.trendhunter.com/trends/beer-brothers.md) - [Unconventional Craft Beer Releases](https://www.trendhunter.com/trends/wilderness-brewery.md)