# Regional Brewery-Mapping Apps This Beer App Helps Thirsty Michigan Residents Locate Breweries By Rahul Kalvapalle | Published 2021-02-09 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/beer-apps References: [wcrz](https://wcrz.com/new-app-thats-made-just-for-craft-beer-lovers-in-michigan/) & [linktr.ee](https://linktr.ee/MIBeerMap) Michigan is known to be a state that's full of [craft breweries](https://www.trendhunter.com/trends/apple-crisp-ale) of the highest quality and brewing an array of interesting and novel beers, but it hasn't always been easy to quickly locate breweries of interest, something that is now set to change with the introduction of a brand new [beer app](https://www.trendhunter.com/trends/bottle-raiders). As its name suggests, the Michigan Brewery Map app helps discerning drinkers of suds to find breweries in the province. Available for free download on both the iOS and Android mobile platforms, this particular beer map works by color-coding over 300 breweries based on what they are open, closed, upcoming or are strictly production-based. In addition to the growing popularity of [craft beer](https://www.trendhunter.com/trends/locality-brewing), the plight of breweries in the wake of the COVID-19 pandemic has also necessitated the creation of new ways to draw customers to breweries, which is precisely what the Michigan Brewery Map app sets out to do. ## Trend Insights (Trend Hunter) - Score: 1.2/10 - Popularity: 12% | Activity: 14% | Freshness: 9% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Key Themes Behind This Trend - **Craft Brewery-mapping Apps:** Apps like Michigan Brewery Map are becoming increasingly popular as more people seek unique craft brew experiences. - **COVID-19 Brewery Marketing:** New marketing methods are being developed to help breweries draw customers during the COVID-19 pandemic. - **Mobile Platform Integration:** More breweries are exploring mobile platforms as a way to expand their customer base by offering location-based services. ### Where This Applies - **Beer:** The beer industry in Michigan will see a boost with the introduction of brewery mapping apps like Michigan Brewery Map. - **Mobile Applications:** More app developers will be needed to create customized brewery mapping apps for different locations across the world. - **Hospitality:** Hotels and restaurants will need to adapt and offer more curated beer experiences to meet the growing demand for craft beer. ## Related on Trend Hunter - [Yeast-Tracking Brewing Apps](https://www.trendhunter.com/trends/brewing-app.md) - [Curated Craft Beer Stores](https://www.trendhunter.com/trends/craft-beer-stores.md) - [Non-Alcoholic Discovery Apps](https://www.trendhunter.com/trends/na-drink-locator-app.md) - [Coffee Discovery Apps](https://www.trendhunter.com/trends/wheres-the-beans.md) - [Apple-Infused Light Pilsners](https://www.trendhunter.com/trends/light-pilsner.md) - [Non-Alcoholic Beer Expansions](https://www.trendhunter.com/trends/eastern-market-brewing.md) - [Virtual Craft Beer Tastings](https://www.trendhunter.com/trends/beer-tasting-experience.md) - [Bar-Focused Dating Apps](https://www.trendhunter.com/trends/bar-dating-1.md) - [Curated Beer Pre-Order Programs](https://www.trendhunter.com/trends/preorder-program.md)