# Comparable Booze Infographics This Beer and Wine Infographics Helps You Transition By Vasiliki Marapas | Published 2014-11-11 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/beer-and-wine References: [businessinsider](http://www.businessinsider.com/what-wine-goes-best-with-what-beer-2014-1) & [vinepair](http://vinepair.com/) [Alphabet City Beer Co](https://www.trendhunter.com/trends/isomorphic-labs). partnered up with [wine education website](https://www.trendhunter.com/trends/sharevino) VinePair to create a helpful beer and wine infographic. No, it has nothing to do with pairing the two beverages. Rather, it's a how-to guide on transitioning from one world to another. This infographic will appeal to beer drinkers who want to dip their toes in the wine pool,but feel a little overwhelmbed. Or, vice versa, it also works for wine enthusiasts who want to see what the [world of beer](https://www.trendhunter.com/trends/beer-is-art-campaign) has to offer, and are a little unsure of where to begin. The infographic offers helpful suggestions: if you love pale ale, for instance, you would be better off trying a chardonnay. Meanwhile, those who call pinot noir their drink of choice will love a Lambic beer for its similarly funky, fruity taste. ## Trend Insights (Trend Hunter) - Score: 0.6/10 - Popularity: 1% | Activity: 8% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Key Themes Behind This Trend - **Beer and Wine Exploration:** There is an opportunity to create more resources and guides to help consumers transition between the worlds of beer and wine. - **Personalized Drink Recommendations:** Developing algorithms or apps that provide tailored drink recommendations based on a person's existing preferences can enhance their exploration of different beverages. - **Collaborations Between Alcohol Brands:** Alcohol brands can collaborate to create educational resources, like infographics, to help consumers navigate the transition between different types of beverages. ### Where This Applies - **Alcohol Retail:** Alcohol retailers could leverage the trend by providing curated selections of both beer and wine to encourage consumers to explore different beverages. - **E-commerce:** Online platforms can take advantage of the trend by offering curated beer and wine subscription boxes or personalized drink recommendation services. - **Hospitality:** Bars and restaurants can use the trend to create tasting menus or events that highlight the pairing of beer and wine, encouraging customers to try both. ## Related on Trend Hunter - [Low-Calorie Non-Alcoholic Brews](https://www.trendhunter.com/trends/partake-brewing.md) - [Grape-Infused Beer Recipes](https://www.trendhunter.com/trends/phantasm.md) - [Cocktail-Inspired Beers](https://www.trendhunter.com/trends/kindred-spirits.md) - [Beer-Cider Hybrids](https://www.trendhunter.com/trends/apple-crisp-ale.md) - [Crisp Wine Sodas](https://www.trendhunter.com/trends/wine-soda.md) - [Mixed-ABV Beer Packs](https://www.trendhunter.com/trends/holiday-detox-pack.md) - [Cosmo-Inspired Beers](https://www.trendhunter.com/trends/cosmoale.md) - [Rose-Inspired Sour Beers](https://www.trendhunter.com/trends/roseinspired-sour-beer.md) - [Tasty Alcohol-Free Beers](https://www.trendhunter.com/trends/tasty-alcoholfree-beers.md)