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Sustainable Cheese Brand Initiatives

Beemster Cheese Introduces a 360° Sustainability Approach

— August 21, 2020 — Eco
Holland-based brand Beemster Cheese recently spoke to Deli Market News about its 360° approach to sustainability, aiming to fuel innovative internal strategies in order to increase consumer loyalty.

The brand's Managing Director, Marcel Vantuyn stated that "sustainability is in Beemster's DNA" and that it's crucial for the brand to help "resolve what works and what doesn’t." This means going beyond farming and cheese production and improving the company's sustainability strategy to help make it the greenest dairy brand in the world.

In addition to improved production and farming practices, the company unveiled its Beemster Bee Corridor, a part of the brand's Beemster Co-op farm community. The Bee Corridor is home to a variety of "native plants and wildflowers that foster important pollinators." Additionally, each farm runs on renewable energy sources and utilizes wind turbine energy and solar panels for power.

Image Credit: Deli Market News
Trend Themes
1. Sustainable Cheese Production - Opportunity for disruptive innovation lies in developing and implementing sustainable practices throughout the cheese production process.
2. Eco-friendly Farming - Disruptive innovation opportunities exist in creating sustainable farming methods that support biodiversity and reduce negative environmental impacts.
3. Renewable Energy Integration - Innovative solutions can be developed to seamlessly integrate renewable energy sources, such as wind turbines and solar panels, into farming and food production operations.
Industry Implications
1. Dairy Industry - Disruptive innovation can revolutionize the dairy industry by creating more sustainable production processes and reducing its ecological footprint.
2. Agriculture Industry - There are opportunities for disruptive innovation in the agriculture industry by integrating eco-friendly practices and renewable energy sources into farming operations.
3. Renewable Energy Industry - The renewable energy industry can leverage disruptive innovation to expand its market and develop solutions specifically tailored for the farming and food production sectors.
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