# 100% Recycled Streetwear The 'Bee Line x Timberland' Collection Focuses On Sustainable Materials By Niko Pajkovic | Published 2022-02-11 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/bee-line-x-timberland References: [hypebeast](https://hypebeast.com/2022/2/bee-line-x-timberland-new-capsule-collection-x-jadakiss) & [bbcicecream](https://www.bbcicecream.com/) Bee Line, a fashion sub-label owned by [Billionaire Boys Club](https://www.trendhunter.com/trends/clarks-originals-2), has teamed up with iconic footwear brand [Timberland](https://www.trendhunter.com/trends/timberland-2) to launch a new apparel collection titled 'Bee Line x Timberland.' For the exclusive new capsule, Timberland's signature heritage designs receive a vibrant and sustainable upgrade thanks to the application of Bee Line's stylistic sensibilities. For example, the capsule delivers a lightweight jacket and a pair of workwear pants made from 100% recycled materials. In addition, both items boast a gender-neutral design that leverages '90s era geometric patterning. Meanwhile, pullover hoodies are offered in all-black with orange, yellow, and green detailing and prominently feature the 'Bee Line x Timberland' co-branded logo. However, a standout item is the [signature Timberland boots](https://www.trendhunter.com/trends/acne-studios-x-timberland), which have been updated to include suede olive green uppers, a brown leather collar, and an eye-popping orange midsole. Image Credit: Bee Line ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 64% | Activity: 53% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What's Driving This Trend - **Sustainable Streetwear:** The use of sustainable materials in streetwear fashion is becoming an increasingly popular trend, providing opportunities for companies to innovate in the development of eco-friendly materials and designs. - **Gender-neutral Apparel:** The trend towards gender-neutral clothing is gaining traction, prompting a need for innovative designs that cater to a diverse range of body types and styles. - **Retro Revival:** Nostalgic fashion trends from the '90s era, such as geometric patterns and bold color schemes, are being revived in modern streetwear collections, providing opportunities for companies to tap into a sense of nostalgia while infusing their own unique style. ### Who This Affects Most - **Fashion Industry:** The fashion industry as a whole has the opportunity to adopt more sustainable practices in order to meet the growing demand for eco-friendly fashion options. - **Footwear Industry:** As consumers become more conscious of the environmental impact of traditional footwear production methods, there is a growing need for innovative materials and production techniques that minimize waste and maximize sustainability. - **Sustainable Materials Industry:** Companies that focus on developing sustainable materials, such as recycled fabrics and organic textiles, have the opportunity to grow as demand for eco-friendly products continues to increase. ## Related on Trend Hunter - [Sustainable Winter-Ready Footwear](https://www.trendhunter.com/trends/timberland-2.md) - [Workwear-Themed Fashion Team-Ups](https://www.trendhunter.com/trends/telfar-4.md) - [Adventurer-Focused Sustainable Apparel](https://www.trendhunter.com/trends/deadbyrd-trademark-ecowear.md) - [Eco-Minded Denim Capsules](https://www.trendhunter.com/trends/bayeas.md) - [Botanically Inspired Fashion Lines](https://www.trendhunter.com/trends/burberry-x-highgrove.md) - [Heritage-Inspired Bold Workwear](https://www.trendhunter.com/trends/beams-plus-fw25.md) - [Sustainable Clothing Collections](https://www.trendhunter.com/trends/regeneration-nation.md) - [Collaborative Work Boots](https://www.trendhunter.com/trends/timberland-pro-x-pabst-blue-ribbon.md) - [Merino-Based Adventure Apparel](https://www.trendhunter.com/trends/icebreaker-1.md)