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# Artisan Green Tea Honeys
Bee Api's Honey & Matcha Spread is Made with Wildflowers

By Jana Pijak | Published 2021-02-05 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/bee-api
References: [beeapifarm](https://beeapifarm.com/products/honey-matcha)

Bee Api's Honey & Matcha spread combines the brand's artisan "wildflower honey with organic Japanese Matcha" resulting in a product with a "distinct green color, smooth texture and unique taste."

Matcha powder has long been a staple ingredient in Japanese culture and is made from ground up green tea leaves. In addition to its unique flavor profile, matcha is known for its many health benefits both as an antioxidant and metabolism booster and as an energy-boosting caffeine alternative.

Bee Api's Honey & Matcha spread can be enjoyed by the spoonful, added to fresh toast or fused with one's favorite smoothies, milk and milk alternatives, latte mixes and more. The spread is also a great addition to granola or oatmeal breakfasts.

## Trend Insights (Trend Hunter)

- Score: 4.8/10
- Popularity: 65% | Activity: 70% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Artisan Green Tea Products:** The trend of combining artisan green tea with other products provides opportunities to create new and unique food and beverage offerings.
- **Health & Wellness Food Combinations:** The trend of combining health and wellness ingredients, such as honey, with green tea and other good-for-you foods provides opportunities to create functional and nutritious food products.
- **Natural Energy Alternatives:** The trend of using matcha as a caffeine alternative in food and beverages creates opportunities to develop natural energy-boosting products that appeal to health-conscious consumers.

### Where This Applies

- **Food Manufacturing:** This industry has an opportunity to incorporate artisan green tea and honey products into their manufacturing processes, as well as create new food and beverage options.
- **Health & Wellness:** This industry has an opportunity to develop and market health and wellness food products that incorporate the health benefits of green tea, honey, and other beneficial ingredients.
- **Natural Products:** This industry has an opportunity to create and market natural energy-boosting products that use matcha as an ingredient and appeal to health-conscious consumers.

## Related on Trend Hunter

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- [Canned Ceremonial-Grade Matchas](https://www.trendhunter.com/trends/ceremonial-grade-matcha.md)
- [Portable Matcha Packets](https://www.trendhunter.com/trends/sugarfree-sweetened-matcha-to-go.md)
