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# Halloween-Themed Gummy Candies
The Bebeto Spooky Mix Comes in Two Options

By Michael Hemsworth | Published 2022-09-30 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/bebeto-spooky-mix
References: [talkingretail](https://www.talkingretail.com/products-news/confectionery/bebeto-aims-to-help-boost-halloween-sales-with-spooky-mix-29-09-2022/) & [bebeto](https://www.bebeto.co.uk)

![Halloween-Themed Gummy Candies](https://cdn.trendhunterstatic.com/thumbs/489/bebeto-spooky-mix.jpeg)

The Bebeto Spooky Mix is a new [gummy candy product](https://www.trendhunter.com/trends/welchs-1) for the UK market that's focused on supporting increased interest in Halloween in a post-lockdown environment. The candies come in a large 150-gram sharing bag as well as the Trick or Treat Party Box, which contains 55 packages of 15-gram servings that are perfect for lunches or giving out on Halloween night. The candies feature spooky shapes in four flavors including Apple, Blackcurrant, Strawberry and Orange, which are all vegan-friendly.

The Bebeto Spooky Mix comes as part of a growing number of [Halloween-themed products hitting UK shelves](https://www.trendhunter.com/trends/cadbury-halloween) as consumers incorporate the autumnal celebration into their traditions more readily. The products are priced at £5 for the Trick or Treat Party Box, while the sharing bags are priced at £1.

## Trend Insights (Trend Hunter)

- Score: 2.3/10
- Popularity: 38% | Activity: 19% | Freshness: 13%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha, Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### Why This Trend Is Growing

- **Halloween-themed Confectionaries:** Opportunity for confectionary companies to create festive and themed products to cater to the growing consumer interest in seasonal celebrations.
- **Vegan-friendly Gummy Candies:** Opportunity for food and beverage companies to cater to the growing demand for vegan products by offering a wider variety of vegan-friendly gummy candies.
- **Festive Party Packs:** Opportunity for retailers to create and sell festive party packs for consumers looking to celebrate seasonal events, providing a convenient and affordable option.

### Industries Being Reshaped

- **Confectionary Industry:** Companies in the confectionary industry can take advantage of the growing interest in seasonal celebrations by creating Halloween-themed confectionaries.
- **Vegan Food Industry:** Companies in the vegan food industry can capitalize on the demand for vegan-friendly gummy candies by offering a wider variety of such products.
- **Retail Industry:** Retailers can tap into the market for seasonal celebrations by creating and selling convenient and affordable festive party packs.

## Related on Trend Hunter

- [Fizzing Skull-Shaped Candy Products](https://www.trendhunter.com/trends/super-sour-scary-skulls.md)
- [Monstrous Halloween Gummy Treats](https://www.trendhunter.com/trends/monsters-approved-candies.md)
- [Free-From Swedish Halloween Candies](https://www.trendhunter.com/trends/spooky-gummy-mix.md)
- [Low-Cost Halloween Candies](https://www.trendhunter.com/trends/swizzels-halloween-range.md)
- [Fizzy Vegan-Friendly Candies](https://www.trendhunter.com/trends/bebeto-candies.md)
- [Spooky Candy Product Lines](https://www.trendhunter.com/trends/halloween-candy-products.md)
- [Christmas Confectionery Products](https://www.trendhunter.com/trends/bebeto-sweet-shop.md)
- [Squishy Skull-Shaped Candies](https://www.trendhunter.com/trends/swizzels-squashies-squeletons.md)
- [Premium Halloween Gummy Candies](https://www.trendhunter.com/trends/haribo-halloween-products.md)
