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# Free Streaming Giveaways
Beautyrest Will Cover Some Fans Streaming Subscriptions for December

By Grace Mahas | Published 2020-11-17 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/beautyrest
References: [beautyrest](https://www.beautyrest.com/firstclassupgrade/)

As consumers prepare to stay safely indoors this winter, [Beautyrest](https://www.trendhunter.com/trends/serta-simmons-bedding) – the ultimate brand in luxury mattresses – is helping to provide all the entertainment and comfort needed this season. The brand recently announced it will be covering all the [streaming subscriptions](https://www.trendhunter.com/trends/the-big-reward) you can imagine for December for 100 people, and for 10 lucky people, the brand will also be gifting its [beloved mattress](https://www.trendhunter.com/trends/united-breast-cancer).

Fans can enter the Beautyrest contest from November 16 through December 5 by simply sending an email to BeautyrestUpgrade@icfnext.com. The email must include one sentence on why you deserve an upgrade for a chance to win. One hundred winners will receive an e-gift card worth $100 to cover streaming service costs,

Image Credit: Beautyrest

## Trend Insights (Trend Hunter)

- Score: 1.2/10
- Popularity: 8% | Activity: 20% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing)

## Key Themes

### Key Themes Behind This Trend

- **Subscription Giveaways:** Luxury brands can leverage giveaway subscriptions as a marketing tool to build brand loyalty and retain customers.
- **Email-based Promotions:** More brands can use email-based promotions to enhance brand loyalty, while understanding audience preferences to tailor services.
- **Interactive Campaigns:** Interactive marketing is an innovative approach to attract, engage and retain customers

### Where This Applies

- **Luxury Products:** Luxury products companies can leverage subscription giveaways to appeal to a broad audience and attract more customers.
- **Entertainment:** Interactive approach to campaigns can help entertainment brands reach new audiences and deliver an enhanced experience.
- **Consumer Electronics:** Email-based promotions can be an effective way for consumer electronics companies to generate consumer interest and loyalty.

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