# Faded Lipstick Cosmetics The Beauty Department 'Ombre Lip' is Clever By Courtney Scharf | Published 2012-07-01 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/beauty-department-ombre-lip References: [thebeautydepartment](http://thebeautydepartment.com/2012/06/trending-3/) This Beauty Department 'Ombre Lip' is a wicked way to spruce up one's tired cosmetic routine. Starring the endlessly popular ombre trend, the girls at the Beauty Department offer up a way to get more out of lipstick without switching shades. The look is created by using more pigment on top than the bottom, and controlling this by smearing and taking off product. This style can be easily achieved, and requires nothing more than a lip hue. Affordable, clear and impressive, this is one of the site's best tutorials yet! Open to lots of interpretation and not appearing over-the-top or tacky, this is a wonderfully simple way to integrate the ombre trend into a makeup look. ## Trend Insights (Trend Hunter) - Score: 4.5/10 - Popularity: 65% | Activity: 62% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Internet](https://www.trendhunter.com/internet) ## Key Themes ### What's Driving This Trend - **Ombre Lip Trend:** The ombre lip trend offers an opportunity for cosmetic companies to release dual-toned lipsticks or lip stains, creating a new trend in cosmetics. - **DIY Makeup Tutorials:** The rise of DIY makeup tutorials presents an opportunity for beauty influencers and cosmetic brands to create engaging content that educates and inspires makeup lovers. - **Minimalist Makeup:** The minimalist makeup trend, as demonstrated by the faded lipstick tutorial, presents an opportunity for brands to capitalize on consumers seeking a low-maintenance yet stylish look in their daily routines. ### Who This Affects Most - **Cosmetics:** Cosmetic companies can explore the ombre lip trend by releasing new lines of dual-toned lipsticks or lip stains. - **Social Media:** Beauty influencers and brands can leverage the rise of DIY makeup tutorials to create engaging content for social media platforms like YouTube and Instagram. - **Fashion:** The minimalist makeup trend presents an opportunity for fashion brands to focus on clothing that fits a more low-maintenance lifestyle, complementing a simpler makeup routine. ## Related on Trend Hunter - [3-in-1 Lipsticks](https://www.trendhunter.com/trends/dynamic-duo-lipstick.md) - [Recontouring Lip Glosses](https://www.trendhunter.com/trends/lip-flip-shimmer-gloss.md) - [French-Style Sheer Lipsticks](https://www.trendhunter.com/trends/bisou-jelly.md) - [Ice Pop-Inspired Lip Stains](https://www.trendhunter.com/trends/popsicle-pouts.md) - [Effortless Minimalist Makeup Products](https://www.trendhunter.com/trends/blush-lip-color.md) - [Hydrating Lip Gloss Stains](https://www.trendhunter.com/trends/hydrating-lip-gloss-stains.md) - [Split Duo Lipstick Shades](https://www.trendhunter.com/trends/work-hardplay-hard.md) - [Multi-Functional Makeup Products](https://www.trendhunter.com/trends/multifunctional-makeup-product.md) - [Soft-Matte Lip Mousses](https://www.trendhunter.com/trends/poutder.md)