# Cosmetic Advent Calendars Pupa Milano's Beauty Advent Calendar Features 24 Products By Jana Pijak | Published 2023-11-03 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/beauty-advent-calendar-1 References: [pupamilano](https://pupamilano.ca/products/beauty-advent-calendar?variant=43707647819998)  The [PUPA](https://www.trendhunter.com/trends/pupa-milano-vamp-mascara) Milano [Beauty Advent Calendar](https://www.trendhunter.com/trends/beauty-advent-calendar1) is an exclusive holiday offering from the Italian makeup brand. The advent calendar is a gift beauty fans are sure to love and consists of 24 surprise products that come together to form a delightful snowy city. Each day, consumers can open the calendar's drawers to reveal a new beauty product, making the countdown to the upcoming holidays even more exciting. Whether you're treating yourself or surprising a loved one, PUPA Milano's Beauty Advent Calendar is a great gift that is priced at $112.50 and available at [Shoppers Drug Mart](https://www.trendhunter.com/trends/limitededition-beauty-advent-calendar) both in store and online. The calendar features best-selling products in both sample and full sizes -- including a full size of Vamp! Definition Liner in Deep Blue Matt and a full size of Glamourose At First Blush in Desert Rose. Other products include PUPA's Fluid Lipstick, Beauty Gloss and Vamp! Mascara. ## Trend Insights (Trend Hunter) - Score: 5.7/10 - Popularity: 82% | Activity: 71% | Freshness: 18% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Why This Trend Is Growing - **Beauty Advent Calendars:** The popularity of beauty advent calendars is on the rise, providing a unique way for beauty brands to engage with consumers and create anticipation around their products. - **Surprise Product Releases:** The concept of unveiling surprise products through advent calendars offers a potential disruptive innovation opportunity for various industries to create excitement and boost sales. - **Experiential Gift-giving:** The trend of experiential gift-giving is evident in the popularity of beauty advent calendars, allowing consumers to enjoy a daily surprise and enhance the joy of the holiday season. ### Industries Being Reshaped - **Beauty and Cosmetics:** The beauty and cosmetics industry can leverage the increasing demand for beauty advent calendars to introduce new products and engage with consumers in a unique and exciting way. - **Retail:** The retail industry has the opportunity to create exclusive advent calendar offerings, providing customers with a sense of anticipation and driving foot traffic to stores. - **E-commerce:** E-commerce platforms can capitalize on the trend of surprise product releases through advent calendars by offering online exclusives and enhancing the online shopping experience. ## Related on Trend Hunter - [French Beauty Advent Calendars](https://www.trendhunter.com/trends/limitededition-beauty-advent-calendar.md) - [High-End Beauty Advent Calendars](https://www.trendhunter.com/trends/lookfantastic-beauty-advent-calendar.md) - [Pink Beauty Advent Calendars](https://www.trendhunter.com/trends/25day-advent-calendar.md) - [Vibrant Makeup Advents](https://www.trendhunter.com/trends/little-xmas-wonder-advent.md) - [Luxury Beauty Advent Calendars](https://www.trendhunter.com/trends/luxury-beauty-advent-calendars.md) - [High-Value Advent Calendars](https://www.trendhunter.com/trends/2024-beauty-advent-calendar.md) - [Haute Beauty Advent Calendars](https://www.trendhunter.com/trends/boozyshop-advent-calendar.md) - [Clean Beauty Advent Calendars](https://www.trendhunter.com/trends/omy-lab-advent-calendar.md) - [Gold-Themed Cosmetics Calendars](https://www.trendhunter.com/trends/24k-holiday-advent-calendar.md)