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# Vibrantly Elegant Headquarters
The Beats by Dre Offices Are More Sophisticated

By Vasiliki Marapas | Published 2014-07-23 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/beats-by-dre-office
References: [dezeen](http://www.dezeen.com/2014/07/22/beats-by-dre-colourful-headquarters-los-angeles-bestor-architecture/) & [bestorarchitecture](http://bestorarchitecture.com/)

Los Angeles studio Bestor Architecture designed the [Beats](https://www.trendhunter.com/trends/beats-studio-pro) by [Dre](https://www.trendhunter.com/trends/melody-ehsani-1) offices. The finished headquarters, which sprawl over 105,000-square feet, are bursting with color and energy. Considering the brand has just been acquired by [Apple](https://www.trendhunter.com/trends/futura-laboratories-1), for the bargain price of $3 billion dollars, this is the perfect time for a change!

The architects sought to creat an elegant environment for all 650 of the Beats' employees. Bestor founder Barbara explained, "We steered clear of the 'fun and games' aesthetic that has been recently spoofed on HBO –- the whole dot com deal. I think office environments, Silicon Valley or not, can often be quite generic or overly branded and we really wanted to make a campus that felt diverse spatially."

The open-plan design has been punctuated with atrium and skylights that encourage the flow of natural light, creating a space that is collaborative and warm.

## Trend Insights (Trend Hunter)

- Score: 2.1/10
- Popularity: 43% | Activity: 13% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What's Driving This Trend

- **Open-plan Office Design:** Opportunities for designing open-plan office spaces that encourage collaboration and natural light flow.
- **Vibrant and Colorful Workplaces:** Innovative designs that incorporate bursts of color and energy into office environments.
- **Elegant and Diverse Campus Design:** Creating office campuses that promote diversity and a sense of elegance in the workplace.

### Who This Affects Most

- **Architecture and Interior Design:** Opportunities for architects and interior designers to create innovative and vibrant office spaces.
- **Technology and Electronics:** The integration of innovative office design concepts for technology and electronics companies.
- **Human Resources and Workforce Management:** Implementing diversity-focused design strategies for corporate campuses to promote a sense of elegance and inclusivity.

## Related on Trend Hunter

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- [Modern Art Studio-Collaborative Earbuds](https://www.trendhunter.com/trends/futura-laboratories-1.md)
- [Refined Spatial Audio Headphones](https://www.trendhunter.com/trends/beats-studio-pro.md)
- [Bright Soda-Brand Office Spaces](https://www.trendhunter.com/trends/cocacola-hbc-headquarters.md)
- [Comfort-Enhancing Office Spaces](https://www.trendhunter.com/trends/relaxound.md)
- [Vibrant Multi-Level Office Designs](https://www.trendhunter.com/trends/gensler.md)
- [Pier-Side Dynamic Office Spaces](https://www.trendhunter.com/trends/big-hq.md)
- [Artist-Designed Headphones](https://www.trendhunter.com/trends/melody-ehsani-1.md)
