# Celebratory Bear Toys BAPE is Celebrating its 23rd Anniversary with a Bearbrick Medicom Toy By Malika Renee Butss | Published 2016-03-30 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/bearbrick-medicom References: [hypebeast](http://hypebeast.com/2016/3/medicom-toy-bape-23rd-anniversary-bearbrick) & [bape](https://bape.com/index/) 2016 is the year [BAPE](https://www.trendhunter.com/trends/bape-and-transformers-1) will be celebrating its 23rd anniversary and the iconic streetwear label has teamed up with [Medicom](https://www.trendhunter.com/trends/blazeradorned-bear-figure) to honor its milestone with a gilded Bearbrick Medicom Toy. Since its 1993 debut, BAPE has gained quite the following and celebrity recognition from such stars as Pharrell, Tyler The Creator and Rihanna. For the brand's 23rd anniversary, the label has begun rolling out a number of limited-edition items from selfie sticks to apparel. Its latest celebratory creation is a Bearbrick Medicom Toy rendered in a metallic gold colorway and branded with the omnipresent APE HEAD logo on its chest while an underscored “23″ decorates the back. BAPE fans wanting to get their hands on this exclusive Bearbrick figurine can expect the toy to be released on April 2nd, 2016. ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 84% | Activity: 57% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What Makes This Trend Stand Out - **Limited Edition Collaborations:** Collaborate with other brands or artists to create unique and exclusive products that attract avid collectors and enthusiasts. - **Celebrity Endorsements:** Get celebrity influencers to wear or promote your products to attract dedicated fans and followers. - **Anniversary Collections:** Create limited edition collections to celebrate company milestones and anniversaries to promote brand exclusivity and prestige. ### Sectors Adopting This - **Streetwear Fashion:** BAPE's success in the streetwear fashion industry presents opportunities for more streetwear brands to create exclusive and limited edition products for their dedicated fan base. - **Toy Manufacturing:** Collaborating with streetwear fashion brands to create exclusive toy collectibles can attract both toy enthusiasts and dedicated fashion fans. - **Luxury Fashion Accessories:** Creating limited edition, high-end fashion accessories in collaboration with artists or fashion brands can attract clients who seek exclusivity and prestige. ## Related on Trend Hunter - [Cartoon Franchise Collab Collectibles](https://www.trendhunter.com/trends/bape-and-transformers-1.md) - [Anniversary-Honoring Streetwear Graphics](https://www.trendhunter.com/trends/bape-gallery.md) - [Streetwear-Fused Collaborative Capsules](https://www.trendhunter.com/trends/legacy-camo-shark.md) - [Collectible Streetwear Figurines](https://www.trendhunter.com/trends/baby-milo-2.md) - [Collectible Digital Toys](https://www.trendhunter.com/trends/berbrick-x-tamagotchi.md) - [Blazer-Adorned Bear Figures](https://www.trendhunter.com/trends/blazeradorned-bear-figure.md) - [London-Inspired Bear Figures](https://www.trendhunter.com/trends/bearbrick-1.md) - [70s-Themed Collectibles](https://www.trendhunter.com/trends/corduroy-bearbrick.md) - [Denim-Themed Luxury Figurines](https://www.trendhunter.com/trends/levis-6.md)