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# Heartwarming Indigo Figures
Bearbrick International Love Heart Blue Displays Wonderful Affection

By Matt Ho | Published 2011-07-08 | Life-Stages
Source: Trend Hunter, https://www.trendhunter.com/trends/bearbrick-international-love-heart-blue
References: [f5torefresh](http://f5torefresh.com/2011/07/06/medicom-toy-bearbrick-international-love-heart-blue/) & [bearbrick](http://www.bearbrick.com/)

Medicom Toy isn't slowing down any time soon by revealing the Bearbrick International Love Heart Blue, which is the latest addition to the Bearbrick family.

This time, the Bearbrick International Love Heart Blue displays a more heartwarming side compared to the often quirky characters they churn out. The figure has a beautiful blue color that's refreshing on the eyes. The chest features a series of words that forms a large heart. On the reverse, the bum and the back of the right leg has the name "Alexander Girard" inscribed onto it. For those unaware, Girard was a famous architect and textile designer known for his contribution to the world of American textile design.

The Bearbrick International Love Heart Blue would make a great gift to a loved one. Nothing says "I love you" like a bear with a gigantic heart on the chest.

## Trend Insights (Trend Hunter)

- Score: 0.3/10
- Popularity: 1% | Activity: 1% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Toys](https://www.trendhunter.com/toys)

## Key Themes

### What's Driving This Trend

- **Heartwarming Collectible Figures:** Creating collectible figures that evoke emotions and sentiments, offering a new level of personal connection for consumers.
- **Artistic Collaboration in Toy Design:** Exploring collaborations with famous artists and designers to bring unique and visually appealing aesthetics to collectible toys.
- **Incorporating Meaningful Symbols in Design:** Using symbols and inscriptions to add depth and significance to collectible toys, enhancing their sentimental value for consumers.

### Who This Affects Most

- **Collectibles:** Disruptive innovation opportunity: Incorporate augmented reality technology to offer interactive experiences with collectible toys.
- **Art and Design:** Disruptive innovation opportunity: Create a platform connecting toy designers and renowned artists for collaborative projects that blend art and play.
- **Gifts and Souvenirs:** Disruptive innovation opportunity: Develop customizable collectible toys, enabling customers to personalize gifts with special messages or names.

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