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# Textural Brick Structures
Bennetts Associates & Citizens Design Bureau Create BEAM Cultural Center

By Amy Duong | Published 2024-12-16 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/beam-cultural-center
References: [dezeen](https://www.dezeen.com/2024/12/16/beam-hertford-bennetts-associates-citizens-design-bureau/) & [bennettsassociates](https://www.bennettsassociates.com/)

![Textural Brick Structures](https://cdn.trendhunterstatic.com/thumbs/554/beam-cultural-center.jpeg)

British design firms Bennetts Associates and Citizens Design Bureau joined forces to create the structure that houses the [BEAM](https://www.trendhunter.com/trends/lives-post-beam) cultural [center](https://www.trendhunter.com/trends/the-center-for-arts-innovation) in Hertford, England. It is defined by a series of textured brick volumes and is nestled along the River Lea which extends a retro theater. Bennetts Associates has restored the existing theater and added new areas including a [studio theater](https://www.trendhunter.com/trends/the-court-theatre), event spaces, and cinemas.

Alastair Bogle, associate at Bennetts Associates shares the design notion, stating "The core design concept centres around wrapping a series of brick clad volumes around the existing retained auditorium, which has been remodelled internally. These new volumes each house a specific function related to the brief – be it a cinema, hireable space or theatre – and have been individually crafted to be of a scale and texture that sit comfortably within the historic grain of Hertford's town centre."

Image Credit: Hufton+Crow

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 32% | Activity: 36% | Freshness: 32%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign)

## Key Themes

### Why This Trend Is Growing

- **Textured Architectural Designs:** Crafting new buildings with distinctive textures provides opportunities for innovative designs that blend seamlessly with historic surroundings.
- **Adaptive Reuse in Construction:** Repurposing existing structures for modern use shows potential for sustainable development and the preservation of cultural heritage.
- **Function-specific Building Volumes:** Designing function-specific volumes allows for greater customization and enhances the versatility of mixed-use spaces.

### Industries Being Reshaped

- **Architecture and Design:** Emerging techniques in combining old-world structures with modern design elements can redefine community spaces and enhance cultural landmarks.
- **Sustainable Construction:** Innovatively integrating new architectures with existing buildings offers pathways to more eco-friendly and resource-efficient urban developments.
- **Cultural Centers and Venues:** The revitalization of spaces to serve dual purposes as cultural hubs and event centers is transforming how communities engage with arts and entertainment.

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