<!-- canonical: https://www.trendhunter.com/trends/beacon-app -->
<!-- robots: noindex -->

# Alcoholic Beacon Apps
Remy Martin's Futur Heritage App Delivers Specifically Crafted Cocktails

By Meghan Young | Published 2014-09-24 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/beacon-app
References: [psfk](http://www.psfk.com/2014/09/paris-design-week-remy-martin-cocktails.html) & [itunes.apple](https://itunes.apple.com/app/id905974318)

Beacon apps that revolve around the consumption of alcohol may be one of the better uses for the up-and-coming technology. Making the drinking experience so much more interactive and creative, Rémy Martin has teamed up with Labwerk and students from Ecole Cantonale d’art de Lausanne to create a beacon app that sends a message people's phones detected near specific bars about their [cocktail along with bartender notes](https://www.trendhunter.com/trends/virtual-bartender), images and the ingredients used.

Created as part of Remy Martin's Futur Héritage [pop-up exhibit during Paris Design Week](https://www.trendhunter.com/trends/popup-at-heathrow-airport), which the app is named after, the beacon app is meant to explore the theme of Rémyxology. The exhibit itself is iBeacon-enabled so that visitors are treated to additional content for a richer experience.

## Trend Insights (Trend Hunter)

- Score: 3.2/10
- Popularity: 27% | Activity: 61% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Why This Trend Is Growing

- **Alcoholic Beacon Apps:** Alcoholic beacon apps that enhance the drinking experience through interactive and creative features.
- **Interactive Cocktail Experiences:** Apps that provide personalized cocktail information and experiences to users near specific bars.
- **Ibeacon Technology in Hospitality:** The use of iBeacon technology in the hospitality industry to enhance visitor experiences and provide additional content.

### Industries Being Reshaped

- **Alcohol and Beverage:** Opportunities for alcohol and beverage companies to create beacon apps that engage and inform customers.
- **Hospitality:** The hospitality industry can leverage beacon apps to enhance customer experiences in bars and restaurants.
- **Technology and App Development:** The development and implementation of beacon apps utilizing iBeacon technology in various industries, including the alcohol and hospitality sectors.

## Related on Trend Hunter

- [Bar-Focused Dating Apps](https://www.trendhunter.com/trends/bar-dating-1.md)
- [App-Enabled Cocktail Makers](https://www.trendhunter.com/trends/bartifier-cocktail-maker.md)
- [Dating-Style Bar Discovery Platforms](https://www.trendhunter.com/trends/bar-dating.md)
- [Functional Canned Cocktail Ranges](https://www.trendhunter.com/trends/beacon-functional-cocktails.md)
- [Accessible RTD Cocktails](https://www.trendhunter.com/trends/the-cocktail-collection-by-ketel-one.md)
- [Drink Tracking Apps](https://www.trendhunter.com/trends/mixmate.md)
- [Emotional Introspection Drinking Experiences](https://www.trendhunter.com/trends/glass-and-words.md)
- [Mixology Assistant Apps](https://www.trendhunter.com/trends/sip-cocktails.md)
- [Curated Digital Alcohol Brochures](https://www.trendhunter.com/trends/haus.md)
