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# Sunscreen-Branded Candles
Hawaiian Tropic Debuted the New Scented Candle: Beachside (Inside)

By Grace Mahas | Published 2020-05-28 | Social Good
Source: Trend Hunter, https://www.trendhunter.com/trends/beachside-inside
References: [ebay](https://www.ebay.com/itm/Hawaiian-Tropic-Beachside-Inside-Candle/224038190775?hash=item3429b77eb7:g:RMwAAOSw32VetYgX) & [asbpa.org](http://asbpa.org/)

Iconic sunscreen brand [Hawaiian Tropic](https://www.trendhunter.com/trends/hawaiian-tropic-hibiscus-cove) is making it easier for beach-lovers to spend the summer indoors with the launch of its limited-edition new scented candle, appropriately titled Beachside (Inside). The candle features a summery-designed that and boasts a minimalistic and chic aesthetic. The limited-edition candle was designed to "provide consumers scent memories of carefree beach days, to get [them] through some of [their] toughest quarantined days. "

Lastly, 100 percent of the proceeds of the candle sales will go directly to the [American Shore & Beach Preservation Association](https://www.trendhunter.com/trends/restaurant-leadership-academies) (ASBPA) to help coastal communities and beachside businesses in need. Consumers can get their hands on these social good scented candles through eBay for $25 USD.

Image Credit: Hawaiian Tropic

## Trend Insights (Trend Hunter)

- Score: 3.5/10
- Popularity: 41% | Activity: 55% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Social Business](https://www.trendhunter.com/socialbusiness)

## Key Themes

### What Makes This Trend Stand Out

- **Scented Candles:** Disruptive innovation opportunity: Develop customized scented candles that evoke nostalgic memories and offer unique sensory experiences.
- **Indoor Activities:** Disruptive innovation opportunity: Create innovative products or services that enhance the indoor experience and bring aspects of the outdoors inside.
- **Social Good Products:** Disruptive innovation opportunity: Introduce products that combine consumer value with support for social causes, creating a positive impact.

### Sectors Adopting This

- **Home Fragrance:** Disruptive innovation opportunity: Explore new scents and candle designs that cater to different moods and preferences.
- **Entertainment and Leisure:** Disruptive innovation opportunity: Develop indoor entertainment options and experiences that provide a sense of escape and relaxation.
- **Cause Marketing:** Disruptive innovation opportunity: Collaborate with non-profit organizations to create merchandise that supports social and environmental initiatives.

## Related on Trend Hunter

- [Sunny Beach-Themed Candles](https://www.trendhunter.com/trends/nette-1.md)
- [Scented Sunscreen Formulations](https://www.trendhunter.com/trends/boardwalk-delight-scentscreen-mist.md)
- [Nostalgic Summer Air Fresheners](https://www.trendhunter.com/trends/air-fresheners.md)
- [Sunscreen-Themed Beach Competitions](https://www.trendhunter.com/trends/hawaiian-tropic-hibiscus-cove.md)
- [Winter Getaway Candles](https://www.trendhunter.com/trends/royal-pine-deluxe-candle.md)
- [Scented Body Sunscreens](https://www.trendhunter.com/trends/native-sunscreen.md)
- [City-Inspired Candle Capsules](https://www.trendhunter.com/trends/assouline-1.md)
- [Scent-Forward SPF Sprays](https://www.trendhunter.com/trends/coola-x-voluspa.md)
- [Glitter-Infused Summer Candles](https://www.trendhunter.com/trends/summer-candle.md)
