# Waterproof Sound Systems The 'Beach Sounds Portable Speaker' Puts Your Mind at Ease By Marina Rotharmel | Published 2012-07-31 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/beach-sounds-portable-speaker References: [geekalerts](http://www.geekalerts.com/beach-sounds-portable-speaker/) & [uncommongoods](http://www.uncommongoods.com/product/beach-sounds-portable-speaker) SunnyLIFE brings users the ultimate in sun and fun with the Beach Sounds [Portable Speaker](https://www.trendhunter.com/trends/stormbox-mini). The device is designed to give users the ultimate protection for their electronic goods. Since there's so much happening at a beach, from water to clumsy children, SunnyLIFE wants to make sure you avoid any unnecessary accidents. The speaker works by securely holding your MP3 player or Smartphone inside a protective case. It's got a fun [retro look](https://www.trendhunter.com/trends/d32) and there are several colors to choose from. The speaker system has AM/FM radio, is [water-resistant](https://www.trendhunter.com/trends/waterproof-bluetooth-speaker1), cordless and will hold up to wear and tear. This would make any day at the beach a little more fun and far more carefree. ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 50% | Activity: 40% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### Why This Trend Is Growing - **Waterproof Sound Systems:** Disruptive innovation opportunity: Develop advanced waterproof sound systems for outdoor activities, providing enhanced durability and protection for electronic devices. - **Protective Device Cases:** Disruptive innovation opportunity: Create innovative and stylish protective cases for electronic devices, incorporating features such as retro designs and multiple color options. - **Portable Speaker Technology:** Disruptive innovation opportunity: Improve and expand portable speaker technology by integrating AM/FM radio, water-resistance, cordless functionality, and durable construction. ### Industries Being Reshaped - **Consumer Electronics:** Disruptive innovation opportunity: Develop new consumer electronic products that prioritize durability, protection, and functionality in various environments. - **Outdoor Recreation:** Disruptive innovation opportunity: Explore innovative solutions for outdoor recreational activities, offering durable and water-resistant products that enhance the overall experience. - **Fashion and Accessories:** Disruptive innovation opportunity: Merge fashion and technology by designing stylish and customizable protective cases for electronic devices. ## Related on Trend Hunter - [Beach-Ready Bluetooth Speakers](https://www.trendhunter.com/trends/bluetooth-speaker-1.md) - [Pickleball-Friendly Speakers](https://www.trendhunter.com/trends/speaqua-barnacle-pro-20.md) - [Super-Durable Outdoor Speakers](https://www.trendhunter.com/trends/soundcore-boom-3i.md) - [Fashion-Branded Camping Speakers](https://www.trendhunter.com/trends/nautica-urban-sp100.md) - [Summer-Ready Audio Accessories](https://www.trendhunter.com/trends/bose-soundlink-plus-portable-speaker.md) - [Low-Cost Shower-Friendly Speakers](https://www.trendhunter.com/trends/ikea-vappeby.md) - [Ultra-Durable Speaker Designs](https://www.trendhunter.com/trends/turtlebox-gen-2.md) - [Solar Powered Wireless Speakers](https://www.trendhunter.com/trends/malibu-speaker.md) - [Portable Summer-Ready Speakers](https://www.trendhunter.com/trends/ikea-6.md)