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# Lightweight Beach Sneakers
Vans's UltraRange Rapidweld is Designed for the West Coast

By Kalin Ned | Published 2018-02-14 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/beach-sneakers1
References: [highsnobiety](https://www.highsnobiety.com/p/vans-ultrarange-rapidweld-capsule/#slide-4) & [vans](https://www.vans.com/shop/ultrarange-rapidweld-mvu14a)

[Vans](https://www.trendhunter.com/trends/mte-crosspath) launched its third range of lightweight beach sneakers that are built and marketed for the demanding environments favored by surfers. Diverting from its iconic skate shoe designs—[Classic Slip-ons](https://www.trendhunter.com/trends/slip-on-rs), [Old Skool high-tops](https://www.trendhunter.com/trends/old-skool-36-souvenir) and the Canvas Authentic—the brand has delved into the world of breathable mesh and UltraCush midsole cushioning to add a technical component and create a performance-driven shoe. The beach sneakers feature a stitchless construction and seamless LuxLiner sock-fit bootie for comfort.

Proven to adapt to the long sand-filled journeys, the Vans UltraRange Rapidweld ensures versatility and flexibility. The product has been launched in a light nuanced palette, communicating the laid-back vibe of the West Coast, as well as a bold red design that abruptly breaks up the colorway.

Photo Credits: VANS

## Trend Insights (Trend Hunter)

- Score: 2.7/10
- Popularity: 54% | Activity: 20% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### Key Themes Behind This Trend

- **Breathable Sneakers:** Opportunity for shoe brands to explore technical components and performance-driven designs for active consumers.
- **Stitchless Construction:** Opportunity for shoe brands to innovate their production methods and create comfortable and seamless designs.
- **Colorful Palettes:** Opportunity for shoe brands to experiment with bold and unconventional color combinations for their products.

### Where This Applies

- **Footwear Industry:** Opportunity for shoe brands to cater to the changing needs of consumers and develop innovative designs for different environments.
- **Sporting Goods Industry:** Opportunity for sporting goods brands to expand their product lines and explore new materials and production methods for performance-driven products.
- **Fashion Industry:** Opportunity for fashion brands to incorporate technical components and comfort in their products without sacrificing aesthetics.

## Related on Trend Hunter

- [Advanced Rugged Trail Sneakers](https://www.trendhunter.com/trends/mte-crosspath-1.md)
- [Hiking-Style Chunky Sneakers](https://www.trendhunter.com/trends/mte-crosspath.md)
- [Ultra-Durable Skate Shoes](https://www.trendhunter.com/trends/authentichtvibram.md)
- [Breathable Chunky Skate Sneakers](https://www.trendhunter.com/trends/speed-ls-sneaker-1.md)
- [Weatherproof Skateboard Sneakers](https://www.trendhunter.com/trends/vans-lx-old-skool-36-goretex.md)
- [Hybrid Skate Slip-On Sneakers](https://www.trendhunter.com/trends/erap-shoe.md)
- [Textured Sneaker Collabs](https://www.trendhunter.com/trends/beams-and-vans.md)
- [Premium Stylish Hiking Sneakers](https://www.trendhunter.com/trends/old-skool-36-trail.md)
- [Streetwear Skate Remixes](https://www.trendhunter.com/trends/new-future.md)
