# Compact Beach Mats The Beach Backpack is a Comfortable and Easy-to-Use Convertable Sand-Free Mat By Madison Mackay | Published 2019-03-27 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/beach-backpack References: [thegreenhead](https://www.thegreenhead.com/2019/03/backpack-sandless-beach-mat.php) & [hammacher](https://www.hammacher.com/product/beach-backpack-sandless-mat?PID=5147519&source=cj&utm_source=Affiliate&utm_medium=CPA&utm_campaign=CJ) The new Beach Backpack offers users a convenient and affordable surface area to stay sand free at any beach. The bag is made from 100% polyester and features a company patented dual textured weave that easily blocks out all sand, dirt and rocks -- allowing a comfortable seat with every use. The mat easily folds into a [backpack-style carrying case](https://www.trendhunter.com/trends/airback-flex) that can also store other [beach essentials](https://www.trendhunter.com/trends/steele-canvas-1), from sunscreen to anything as big as a separate blanket. The internal looped webbing features [detachable pockets](https://www.trendhunter.com/trends/matrix-backpack) that can be used to keep valuables hidden and safe from theft or weather. The Beach Backpack from Hammacher Schlemmer arrives in a stylish Royal Blue shade -- weighing less than 2 lbs with flexible comfort straps, the Sandless Mat ensures maximum comfort while travelling. Image Credit: [Hammacher Schlemmer](https://www.hammacher.com/product/beach-backpack-sandless-mat?PID=5147519&source=cj&utm_source=Affiliate&utm_medium=CPA&utm_campaign=CJ) ## Trend Insights (Trend Hunter) - Score: 6.5/10 - Popularity: 94% | Activity: 93% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Life](https://www.trendhunter.com/life) ## Key Themes ### Why This Trend Is Growing - **Compact Beach Mats:** There is room for disruptive innovation in developing new fabrics and materials for beach mats that are compact and easy to carry. - **Sand-free Technology:** Developing new sand-free technology for outdoor gear such as mats or tents has disruptive innovation potential in the outdoor recreation industry. - **Multi-functional Outdoor Gear:** Creating multi-functional outdoor gear such as the Beach Backpack can disrupt the outdoor accessories market and increase convenience for consumers. ### Industries Being Reshaped - **Outdoor Recreation:** The development of sand-free mats and other outdoor accessories can disrupt the outdoor recreation industry. - **Textile Manufacturing:** The development of new fabrics and materials with sand-resistant technology has disruptive innovation potential in the textile manufacturing industry. - **Travel and Tourism:** Multi-functional outdoor gear such as the Beach Backpack can have disruptive innovation potential in the travel and tourism industry, making outdoor activities more convenient for travelers. ## Related on Trend Hunter - [Multifunctional Beach Backpacks](https://www.trendhunter.com/trends/bumruk.md) - [Versatile Beach Chairs](https://www.trendhunter.com/trends/versatile-beach-chair.md) - [Multifunctional Crowdfunded Hammocks](https://www.trendhunter.com/trends/hangpad.md) - [Sustainable Soft Beach Blankets](https://www.trendhunter.com/trends/nomadix-festival-blanket.md) - [All-in-One Ultralight Mats](https://www.trendhunter.com/trends/ultralight-mat.md) - [Vintage-Inspired Beach Chairs](https://www.trendhunter.com/trends/vintageinspired-beach-chair.md) - [Packable Multifunctional Hammocks](https://www.trendhunter.com/trends/lightweight-travel-hammock.md) - [Ultra-Compact Packable Backpacks](https://www.trendhunter.com/trends/nanobag-1.md) - [Inflatable Tote-Style Seats](https://www.trendhunter.com/trends/bag-sofa.md)