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# Protein-Rich Salmon Entrees
Sweetgreen's New BBQ Salmon Protein Plate Features Honey BBQ Sauce

By Katherine Pendrill | Published 2024-01-07 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/bbq-salmon-protein-plate
References: [qsrmagazine](https://www.qsrmagazine.com/news/sweetgreen-launches-campaign-with-new-protein-plate-and-reward-offers/)

![Protein-Rich Salmon Entrees](https://cdn.trendhunterstatic.com/thumbs/522/bbq-salmon-protein-plate.jpeg)

[Sweetgreen](https://www.trendhunter.com/trends/power-max-protein-bowl) is helping consumers kick off the new year in a healthy way with the launch of its new BBQ Salmon protein plate.

Packed with 33 grams of protein per serving, the new BBQ Salmon protein plate is sure to power you through your New Year's resolutions. The star of the dish is Sweetgreen’s [fan-favorite salmon](https://www.trendhunter.com/trends/moreys-wild-salmon-with-mikes-hot-honey), which has been roasted with olive oil and drizzled with Sweetgreen’s exclusive honey BBQ sauce. The plate also features hot roasted sweet potatoes and a daily housemade veggie slaw. As Chad Brauze, Head of Culinary at Sweetgreen, explains, "We’re listening to our customers’ requests for craveable meals that fill you up and make you feel good... It’s a great plate and I can’t wait for our guests to try it!”

Image Credit: Sweetgreen

## Trend Insights (Trend Hunter)

- Score: 1.2/10
- Popularity: 6% | Activity: 9% | Freshness: 20%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Healthy Protein-rich Meals:** The new BBQ Salmon protein plate offers a healthy and satisfying meal option packed with 33 grams of protein per serving.
- **Honey BBQ Flavor Trend:** Sweetgreen's exclusive honey BBQ sauce adds a unique and delicious flavor to the BBQ Salmon protein plate.
- **Customizable Salad Menu:** Sweetgreen listens to customer requests for craveable meals and offers a plate featuring salmon with hot roasted sweet potatoes and a daily housemade veggie slaw.

### Industries Being Reshaped

- **Healthy Food Industry:** The new BBQ Salmon protein plate caters to the growing demand for healthy and protein-rich meal options.
- **Sauce and Condiment Industry:** The exclusive honey BBQ sauce on the BBQ Salmon protein plate highlights the potential for unique flavor offerings in the sauce and condiment industry.
- **Fast Casual Restaurant Industry:** Sweetgreen's customizable salad menu, including the new BBQ Salmon protein plate, aligns with the current trend of offering healthy and customizable options in the fast-casual restaurant industry.

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