# Dreamy 70s-Inspired Editorials The Harper’s Bazaar Singapore August 2013 Photoshoot Stars So By Meghan Young | Published 2013-07-17 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/bazaar-singapore-august-2013 References: [fashionising](http://www.fashionising.com/pictures/b--soo-joo-for-bazaar-singapore-59492.html) & [facebook](https://www.facebook.com/harpersbazaarsingapore) Dreamy and romantic, the Harper’s Bazaar Singapore August 2013 cover shoot may inspire women to embrace their femininity wholeheartedly, especially in the comfort of their own home. The beautiful boudoir scenes are full of [sheer fabrics and sunshine](https://www.trendhunter.com/trends/frankies-bikinis-keepsakes-collection), which will bring to mind a lazy Sunday morning. Of course, it's not every Sunday that women would don such [dainty looks complete with flower crowns](https://www.trendhunter.com/trends/wild-rose-sparrow). Starring model Soo Joo, the Harper’s Bazaar Singapore August 2013 cover shoot was shot by photographer GT Gan. The South Korean beauty was styled by Kenneth Goh, who put together a [wardrobe slightly reminiscent of the 70s](https://www.trendhunter.com/trends/femininity-in-bloom). Cheekily titled 'What’s New Pussycat?,' the lovely looks were perfected by makeup artist Bobbie Ng and hair stylist Ken Hong. ## Trend Insights (Trend Hunter) - Score: 6.4/10 - Popularity: 93% | Activity: 91% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Why This Trend Is Growing - **70s-inspired Editorials:** Opportunity for fashion brands to tap into the nostalgia of the 70s and create editorials that appeal to consumers' desire for romantic and dreamy aesthetics. - **Embracing Femininity:** Opportunity for beauty and lifestyle brands to encourage women to embrace their femininity and create products or experiences that promote self-care and self-expression. - **Sheer Fabrics and Flower Crowns:** Opportunity for fashion designers and accessory brands to incorporate sheer fabrics and flower crowns into their collections, capitalizing on the trend for ethereal and whimsical fashion. ### Industries Being Reshaped - **Fashion:** Fashion brands can leverage the trend of 70s-inspired editorials to create clothing and accessories that cater to consumers seeking nostalgic and romantic aesthetics. - **Beauty:** Beauty brands can develop products and services that empower women to embrace their femininity and provide self-care and self-expression opportunities. - **Photography:** Photographers and stylists can collaborate to create editorials that feature sheer fabrics and flower crowns, catering to the demand for ethereal and whimsical fashion photography. ## Related on Trend Hunter - [Contemporary Femininity Fashion Campaigns](https://www.trendhunter.com/trends/contemporary-femininity.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Whimsical Spring Apparel](https://www.trendhunter.com/trends/Anna-Suis-SpringSummer-2025.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Dreamy Apparel Collections](https://www.trendhunter.com/trends/frankies-bikinis-keepsakes-collection.md) - [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md) - [Authentic Fashion House Campaigns](https://www.trendhunter.com/trends/springsummer-2024.md) - [Exploratory Rose-Centered Fashion Campaigns](https://www.trendhunter.com/trends/eva-green.md) - [Dynamic NFT Magazines](https://www.trendhunter.com/trends/vogue-singapore-magazine.md)