# Online Jewelry Consultations Bauble Bar Pairs Its Web Shoppers with a Personal Stylist By Laura McQuarrie | Published 2015-01-07 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/bauble-bar References: [psfk](http://www.psfk.com/2014/10/baublebar-video-conferencing-retail-jewelry.html) & [baublebar](http://www.baublebar.com/) [Bauble Bar](https://www.trendhunter.com/trends/bauble-gloss-ring) is an online jewelry startup that is setting itself apart through the use of Vee24, a [live video conferencing platform](https://www.trendhunter.com/trends/asos-live) that allows its stylists to connect directly with shoppers. Like a lot of sites, when browsing the web shop's assortment, Bauble Bar offers a Live Help chat feature. What sets this experience apart is that it allows customers to log in with [Facebook](https://www.trendhunter.com/trends/facebook1) and begin a video conversation with a stylist. These virtual consultations are like having a personal shopper right at your fingertips, making it easy to get a live look at products up close, which doesn't typically happen with online shopping. Five months after Bauble Bar started using Vee24's platform, the e-commerce company saw a 300% increase in the average order value. ## Trend Insights (Trend Hunter) - Score: 5.1/10 - Popularity: 56% | Activity: 90% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail) ## Key Themes ### What Makes This Trend Stand Out - **Live Video Consultations:** The trend of using live video consultations is disrupting the way customers shop online, providing a personalized and interactive experience. - **Virtual Personal Shoppers:** The trend of virtual personal shoppers is redefining the online shopping experience by offering personalized assistance and advice to customers. - **Enhanced Online Engagement:** The trend of enhanced online engagement, such as video consultations, is transforming the way businesses interact with their customers, leading to increased customer satisfaction and sales. ### Sectors Adopting This - **E-commerce:** The e-commerce industry can leverage live video consultations to enhance customer experience, boost sales, and differentiate themselves from competitors. - **Fashion and Jewelry:** The fashion and jewelry industry can tap into the trend of virtual personal shoppers to provide a personalized shopping experience, ultimately driving customer loyalty and increasing sales. - **Technology:** The technology industry can develop and innovate video conferencing platforms like Vee24 to cater to the growing demand for enhanced online engagement and personalized customer interactions. ## Related on Trend Hunter - [2D-to-3D Jewelry Try-Ons](https://www.trendhunter.com/trends/virtual-try-on-technology.md) - [Live Chat Shopping Features](https://www.trendhunter.com/trends/klarna-1.md) - [Virtual Shopper Solutions](https://www.trendhunter.com/trends/firework.md) - [Personal E-Commerce Services](https://www.trendhunter.com/trends/klarna-virtual-shopping.md) - [Personalized Video Shopping Experiences](https://www.trendhunter.com/trends/ghostretail.md) - [Personal Shopping Apps](https://www.trendhunter.com/trends/beamble.md) - [Real-Time Skincare Consultations](https://www.trendhunter.com/trends/skinceuticals-1.md) - [Digital Try-On Solutions](https://www.trendhunter.com/trends/bariano.md) - [AI Jewelry Sales Assistants](https://www.trendhunter.com/trends/tacori-product-recommendations.md)