# Explosive R&B Game Trailers The Leaked Battlefield 4 Trailer Features Explosions and Rihanna By Andrew Sztein | Published 2013-03-31 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/battlefield-4-trailer References: [zoknowsgaming](http://zoknowsgaming.com/2013/03/27/battlefield-4-tv-spot-jay-z-run-this-town-rihanna/) & [youtube](http://www.youtube.com/watch?v=VsLoqPcGcsM) One of the most highly anticipated games of the year has been officially announced, thanks to a leaked Battlefield 4 trailer. The popular franchise, which is the biggest major competitor to the immensely popular Call of Duty franchise, wasn’t supposed to be announced just yet. However, since the leak happened, publisher [Electronic Arts](https://www.trendhunter.com/trends/need-for-speed) acted quickly and released not only a 17-minute gameplay demonstration, but also this extremely well-edited trailer for the game featuring pop star Rihanna. The trailer takes viewers through a cataclysmic warzone while Rihanna’s voice and Jay-Z/Kanye West’s beats perfectly complement the visuals. Seriously, you wouldn’t think that Rihanna and explosions would go so well together, but in this case they do. The new Battlefield 4 trailer is definitely worth checking out for Rihanna and video game fans alike. ## Trend Insights (Trend Hunter) - Score: 0.3/10 - Popularity: 1% | Activity: 1% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### Why This Trend Is Growing - **Leaked Game Trailers:** Opportunity for game publishers to create hype and generate buzz around upcoming releases by strategically leaking trailers. - **Celebrity Collaborations:** Potential for celebrities to partner with video game developers to bring a fresh and unique appeal to their games. - **Cross-industry Promotion:** Possibility for industries like music and gaming to collaborate and create mutually beneficial promotional opportunities. ### Industries Being Reshaped - **Video Game Publishing:** Disruptive innovation opportunity for video game publishers to leverage leaked trailers for increased excitement and anticipation among gamers. - **Music:** Opportunity for musicians to expand their reach and connect with a new audience by providing music for video game trailers. - **Entertainment:** Potential for cross-industry collaborations between the gaming and entertainment industries to create engaging content and drive consumer interest. ## Related on Trend Hunter - [Volcanic Game Trailers](https://www.trendhunter.com/trends/horizon-forbidden-west-burning-shores.md) - [Futuristic Military Game Events](https://www.trendhunter.com/trends/dark-protocol.md) - [Cinematic Digital Game Trailers](https://www.trendhunter.com/trends/the-division-heartland.md) - [Integrated Streaming Access Updates](https://www.trendhunter.com/trends/spotify-and-ea-sports.md) - [Artist-Inspired Game Events](https://www.trendhunter.com/trends/lady-gaga-1.md) - [Music-Focused Game Collaborations](https://www.trendhunter.com/trends/daft-punk-1.md) - [Cinematic Video Game Spots](https://www.trendhunter.com/trends/droga5s-wake-up.md) - [Rapper-Inspired Playable Game Characters](https://www.trendhunter.com/trends/call-of-duty-season-5.md) - [Musician-Inspired Game Characters](https://www.trendhunter.com/trends/billie-eilish-3.md)