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# Crime Fighter Couture
The Lanvin & Balmain Batman Colette T-Shirts Take a Bite out of Crime

By Ryan Hinkson | Published 2010-05-31 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/batman-colette-t-shirts
References: [highsnobiety](http://www.highsnobiety.com/news/2010/05/31/colette-x-dc-comics-75-anniversary-lanvin-and-balmain-batman-t-shirts/) & [colette.fr](http://www.colette.fr/#/eshop/article/11317589/my-face-x-dc-comics/717/)

To commemorate [DC Comics](https://www.trendhunter.com/trends/batman-x-blvck-collection)' 75th anniversary, French fashion boutique Colette is issuing some crime fighter-inspired couture. These [Lanvin](https://www.trendhunter.com/trends/lanvin-en-bleu) and [Balmain](https://www.trendhunter.com/trends/the-lion-king-collection) Batman Colette t-shirts are an early part of the project.

There are designs for guys and some for the ladies. The ladies' shirt is a simple heather gray tee with the Batman insignia on it. The men's version has a picture of a dog wearing Batman's helmet on its head. Go figure.

**Implications** - A shirt that's both decadent and casual, you can bet Bruce Wayne himself would rock one of these awesome tees. Or if not him, his less financially wealthy butler Alfred.

## Trend Insights (Trend Hunter)

- Score: 2.9/10
- Popularity: 37% | Activity: 41% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### Why This Trend Is Growing

- **Crime-fighter Couture:** The trend of designing clothes inspired by crime-fighting superheroes, which opens new opportunities for designers to experiment with different styles to appeal to different fan groups.
- **Commemorative Fashion:** The trend of creating fashion lines to mark anniversaries of popular culture events, movies, and brands, which provides innovative marketing opportunities to engage with consumers.
- **Casual Luxe:** The trend of merging high-end fashion with casual and street style clothing, which represents a disruptive innovation opportunity for designers to create new fashion lines for an increasingly casual and comfortable-seeking audience.

### Industries Being Reshaped

- **Fashion & Apparel Industry:** This trend in developing crime-fighter-inspired fashion pieces provides a distinct design inspiration that adds another exciting theme to an industry that often looks towards Hollywood-inspired trends.
- **Entertainment Industry:** This trend opens opportunities for entertainment stakeholders to develop smarter campaigns and tie-ups with fashion, emphasizing the value of commemorative collectibles and pop-culture merchandise.
- **Marketing & Branding Industry:** This trend of limited-edition fashion pieces tied to cultural celebrations like this provides marketing experts with fresh ideas to increase brand awareness and customer engagement in this highly-competitive industry.”

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