# Cutting-Edge Bathroom Designs Kohler Debuts a Range of New Products at CES 2024 in Las Vegas By Kalin Ned | Published 2024-01-10 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/bathroom-design1 References: [prnewswire](https://www.prnewswire.com/news-releases/kohler-brings-design-leadership-and-smart-home-wellness-experiences-to-ces-2024-302026813.html) & [multivu](https://www.multivu.com/players/English/9235552-kohler-leading-edge-design-innovation-smart-home-wellness-at-ces-2024/)  [Kohler](https://www.trendhunter.com/trends/intelligent-toilet) once again comes on top in the bathroom design category as the brand introduces a slew of cutting-edge designs, innovative products, and smart home wellness experiences at CES 2024. This year, the company emphasizes its commitment to turning homes into personal sanctuaries, which builds on demand for relaxing spa-like experiences at home. Kohler is debuting a few bathroom designs at CES, including the [Anthem](https://www.trendhunter.com/trends/immersive-showering)+ Smart Showering Valves and Controls which promise to provide a spa-like experience with customizable water, light, sound, and steam settings accessible remotely through the Kohler Konnect app. The SpaViva Handshower and Cleansing, on the other hand, offers an in-shower self-care ritual with advanced spray technology and a built-in cleansing device. The Atmo Fan enhances bathroom ventilation, adjusting based on temperature and humidity. The [PureWash Bidet Seat](https://www.trendhunter.com/trends/bidet-toilet-seat1) offers heated seats, adjustable water settings, and voice activation for a hygienic experience. Image Credit: Kohler ## Trend Insights (Trend Hunter) - Score: 5.9/10 - Popularity: 86% | Activity: 72% | Freshness: 20% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What Makes This Trend Stand Out - **Smart Home Wellness Experiences:** The emphasis on turning homes into personal sanctuaries at CES 2024 presents disruptive innovation opportunities in the smart home industry. - **Customizable In-shower Rituals:** The introduction of the SpaViva Handshower and Cleansing with advanced spray technology and a built-in cleansing device showcases disruptive innovation potential in the bathroom products market. - **Intelligent Bathroom Ventilation:** The Atmo Fan's ability to adjust based on temperature and humidity highlights disruptive innovation possibilities in the ventilation sector of the home improvement industry. ### Sectors Adopting This - **Smart Home:** The debut of Kohler's Anthem+ Smart Showering Valves and Controls at CES 2024 demonstrates disruptive innovation prospects in the smart home industry. - **Bathroom Products:** Kohler's introduction of the SpaViva Handshower and Cleansing presents disruptive innovation opportunities in the bathroom products industry. - **Home Improvement:** The Atmo Fan's intelligent bathroom ventilation capabilities signify disruptive innovation potential in the home improvement sector. ## Related on Trend Hunter - [Futuristic Intelligent Toilets](https://www.trendhunter.com/trends/intelligent-toilet.md) - [Voice-Controlled Bath Technology](https://www.trendhunter.com/trends/kohler-perfectfill.md) - [Personalization-Focused Bath Products](https://www.trendhunter.com/trends/delta-faucets.md) - [Immersive Showering Collections](https://www.trendhunter.com/trends/immersive-showering.md) - [Brutalist Smart Toilets](https://www.trendhunter.com/trends/formation-02.md) - [Smart Bidet Toilet Seats](https://www.trendhunter.com/trends/e930.md) - [Sophisticated High-Design Bath Lines](https://www.trendhunter.com/trends/soaking-tub.md) - [Intelligent Bathroom Bathing Systems](https://www.trendhunter.com/trends/lg-smart-bath-and-shower-purifier.md) - [Design-Forward Toilet Campaigns](https://www.trendhunter.com/trends/design-changes-everything.md)