# Streetwear-Inspired Swim Trunks Bather Trunk Co. Offers Bold and Impeccably Fitted Swim Gear By Jana Pijak | Published 2016-07-22 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/bather-trunk-co References: [bathertrunkcompany](http://bathertrunkcompany.com/) Canadian-owned brand [Bather Trunk Co.](https://www.trendhunter.com/trends/mack-weldon-x-bather) offers a bespoke swim trunk range that will appeal to urban fashion fans. Fusing style with comfort, the swimwear company creates versatile and well-made garments that are available in both solid hues and [eye-catching prints](https://www.trendhunter.com/trends/fioretta). Designed and manufactured in Toronto, Canada, Bather Trunk Co's collection is [streetwear-inspired](https://www.trendhunter.com/trends/ksubi-unveils-kswim), allowing for style and self expression even while in the water. Each of the company's bespoke trunks are crafted from a quick-dry nylon fabric and feature a lining that is made with comfortable, spandex mesh. Each pair is also fitted with reinforced side and back pockets and is marked with a label that boasts Bather Trunk Co's retro-modern brand insignia. Targeting style-conscious swimmers, this versatile collection marries aesthetics with function and is reasonably priced when compared to competing swimwear offerings. ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 56% | Activity: 34% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen) ## Key Themes ### Key Themes Behind This Trend - **Streetwear-inspired Swimwear:** There is an opportunity for brands to combine urban fashion with swimwear designs, appealing to a style-conscious audience. - **Versatile and Well-made Garments:** Creating swimwear that is both stylish and functional presents an opportunity for disruptive innovation in the swimwear industry. - **Affordable Retro-modern Swimwear:** Providing reasonably priced swimwear options with a retro-modern aesthetic can disrupt the market and attract fashion-forward consumers. ### Where This Applies - **Fashion:** The fashion industry can incorporate streetwear-inspired swimwear designs to cater to urban fashion fans. - **Swimwear:** There is a space for innovative swimwear brands to create versatile and well-made garments that combine style and function. - **Apparel Manufacturing:** Manufacturers can explore the production of affordable retro-modern swimwear, targeting style-conscious swimmers. ## Related on Trend Hunter - [Performance Swimwear Brands](https://www.trendhunter.com/trends/surface-athletic.md) - [Bespoke Swimwear Designs](https://www.trendhunter.com/trends/bathing-belle-swimwear.md) - [Wellness Focused Swimwear](https://www.trendhunter.com/trends/bathing-belle.md) - [Men's Summer Swimwear Capsules](https://www.trendhunter.com/trends/vilebrequin-x-joel-mesler.md) - [Stylish Beach-Ready Swimwear](https://www.trendhunter.com/trends/new-swim-collection.md) - [Hybrid Short Designs](https://www.trendhunter.com/trends/hybrid-short.md) - [Collaborative Summer Protective Fashion](https://www.trendhunter.com/trends/beams-and-speedo.md) - [Versatile Sleek Swimwear Designs](https://www.trendhunter.com/trends/dandy-del-mar.md) - [Elegant Sporty Swimwear](https://www.trendhunter.com/trends/lacoste-swimwear-collection.md)