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# Cork-Based Bath Tins
Lush Cosmetics is Replacing Its Reusable Metal Tins with Eco-Friendly Cork

By Laura McQuarrie | Published 2017-12-20 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/bath-oil-package
References: [uk.lush](https://uk.lush.com/article/curious-case-cork)

[Lush](https://www.trendhunter.com/trends/skincare-makeup) Cosmetics has made a name for itself within the world of ethical beauty and sustainable packaging by offering a number of package-free products, some of which can be kept in [reusable aluminium tins](https://www.trendhunter.com/trends/cube-tin) for the ease of at-home storage and travel.

On a recent visit to Portugal’s Alentejo to see the not-for-profit group Eco Interventions, Lush's team was inspired to replace its aluminium shampoo bar tins with cork dishes. Since Lush offers shampoos, conditioners and [solid soap bars](https://www.trendhunter.com/trends/seabar) that stay slightly wet after use, the new and improved cork-based tins offer fast-drying and moisture-wicking benefits that help to preserve the lifespan of the product.

As a material, cork may only legally harvested every few years to prevent strain on the trees. Additionally, cork is a natural, non-toxic material that can simply be returned to the earth at the end of its useful life.

## Trend Insights (Trend Hunter)

- Score: 5.6/10
- Popularity: 78% | Activity: 81% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Key Themes Behind This Trend

- **Eco-friendly Packaging:** The trend of using eco-friendly packaging materials like cork in the beauty industry presents an opportunity for new product designs and sustainable packaging solutions.
- **Sustainable Beauty:** The trend of sustainable beauty is driving the need for innovative packaging solutions that minimize waste and environmental impact.
- **Material Innovation:** The trend of using unconventional materials like cork in product packaging opens up opportunities for material innovation and development.

### Where This Applies

- **Beauty and Cosmetics:** The beauty and cosmetics industry can embrace the use of eco-friendly packaging materials like cork to enhance their brand's sustainability and appeal to eco-conscious consumers.
- **Packaging:** The packaging industry can explore new opportunities in developing and manufacturing innovative packaging solutions using cork and other sustainable materials.
- **Environmental Conservation:** Industries focused on environmental conservation can collaborate with cork manufacturers to promote the use of cork as a sustainable material for packaging, contributing to the reduction of waste and environmental impact.

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