# Self-Preserving Bath Bars Lush's Festive Christmas Collection Features Natural Preservatives By Laura McQuarrie | Published 2016-11-30 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/bath-bars References: [lush](https://www.lush.ca/en/bath/bubble-bars/santasaurus/06817.html) & [lush](https://www.lush.ca/en/bath/bubble-bars/santasaurus/06817.html) 'Santasaurus' is one of the new, fun and festive bath bars from [Lush Cosmetics](https://www.trendhunter.com/trends/color-changing-shower-gel), which is notable for more than being a novelty bath product. This year, [Lush Cosmetics' entire Christmas Collection](https://www.trendhunter.com/trends/balsam-fir) is 100% self-preserving, meaning that the products feature absolutely no synthetic preservatives to keep them fresh. Rather than simply calling them "preservative-free" products, Lush calls out that its newest range is impressive for going a step beyond this by being self-preserving—thanks to the use of natural preservatives like honey and salt. Along with self-preserving ingredients, the vegan "[reusable bubble bar](https://www.trendhunter.com/trends/lush-x-shaun-the-sheep)" is made with nourishing ingredients like essential oils for orange and bergamot. Fans of Lush will note that this product smells just like the brand's Honey I Washed The Kids perfume, which was used to fragrance the Santasaurus bath bars. ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 27% | Activity: 71% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **Self-preserving Products:** Opportunity for the development of self-preserving products using natural preservatives like honey and salt. - **Preservative-free Beauty:** Disruptive innovation opportunity in the beauty industry to create preservative-free products using natural alternatives. - **Natural Fragrance:** Potential for creating natural fragrance products using essential oils as seen in Lush's Santasaurus bath bars. ### Who This Affects Most - **Cosmetics:** Opportunity for cosmetic companies to develop self-preserving products without synthetic preservatives. - **Beauty:** Disruptive innovation opportunity in the beauty industry to meet consumer demand for preservative-free products. - **Fragrance:** Potential for fragrance industry to explore natural alternatives using essential oils for creating unique scents. ## Related on Trend Hunter - [Easter-Inspired Body Care Ranges](https://www.trendhunter.com/trends/seasonal-easter-lineup.md) - [Festive Moldable Soaps](https://www.trendhunter.com/trends/bath-body-works-shapeable-soap.md) - [Enchanting Body Care Sets](https://www.trendhunter.com/trends/lush-holiday.md) - [Celebratory Bath Bombs](https://www.trendhunter.com/trends/hutan-limited-edition-bath-bomb.md) - [Halloween-Themed Self-Care Collections](https://www.trendhunter.com/trends/lushs-2025-halloween-collection.md) - [Grass-Scented Bubble Bars](https://www.trendhunter.com/trends/wash-and-grow.md) - [Celebratory Bath Product Collections](https://www.trendhunter.com/trends/lushs-2025-eid-collection.md) - [Playful Bath Products](https://www.trendhunter.com/trends/lush-x-shaun-the-sheep.md) - [Jammy Body Washes](https://www.trendhunter.com/trends/paddington-x-lush.md)