# Chinese Lantern Lighting The Bat-Yam Biennale 'Skylight' Will Light Up Your World By Amanda Chang | Published 2010-11-05 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/bat-yam-biennale-skylight References: [abitare.it](http://www.abitare.it/highlights/timing-2010/) & [biennale-batyam.org](http://www.biennale-batyam.org/eng/article_page.asp?id=259&scid=122) I see a light in your future and it's the Bat-Yam Biennale 'Skylight!' Headed by Ani Levi, Iftach Friedman, Yasha Goman and Eyal Yona Segev, this [lighting project](https://www.trendhunter.com/trends/sculptural-lighting-design) truly lit up the world and sky with a simple concept. Literally a [giant lantern attached to a crane](https://www.trendhunter.com/trends/camping-lantern-1), the light was designed to light up construction sites in a new and innovative way. Check out the image gallery for pics of this interesting illumination. **Implications** - Creative takes on simple, everyday objects is a great business strategy due to its ability to attract the attention of consumers in a seemingly effortless, yet effective manner. Whether a company adopts a clear and simple method of merely producing a [larger-than-life version of an everyday object](https://www.trendhunter.com/trends/bic-lamp) or developing a new take on an item, businesses can easily incorporate innovative techniques into any commodity. ## Trend Insights (Trend Hunter) - Score: 1.4/10 - Popularity: 27% | Activity: 8% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Architecture](https://www.trendhunter.com/architecture) ## Key Themes ### What's Driving This Trend - **Giant Everyday Objects:** Companies can attract attention by producing larger-than-life versions of everyday objects. - **Innovative Lighting:** Developing new and unique lighting concepts can capture consumer interest. - **Construction Site Marketing:** Creating innovative marketing tactics for construction sites can provide an opportunity for businesses to capture attention in an unexpected way. ### Who This Affects Most - **Event Planning:** Event planners can benefit from incorporating large, attention-grabbing everyday objects into their designs. - **Lighting Design:** Lighting designers can find opportunities in developing new and creative lighting concepts for various industries. - **Construction:** Construction companies can use innovative marketing tactics to differentiate themselves from competitors and gain attention from potential clients. ## Related on Trend Hunter - [Stunningly Intricate Light Installations](https://www.trendhunter.com/trends/shapes-of-light.md) - [Suspended Lighting Installations](https://www.trendhunter.com/trends/suspended-lighting-installation.md) - [Intricate Lighting Sculptures](https://www.trendhunter.com/trends/objects-of-common-interest1.md) - [Hat-Like Fabric Illuminators](https://www.trendhunter.com/trends/flying-lamp.md) - [Chic Saucer-Shaped Illuminators](https://www.trendhunter.com/trends/light-in-tight-light-fixture.md) - [Orb Lighting Installations](https://www.trendhunter.com/trends/mangrove-island.md) - [Pointy Paper Lantern Pavilions](https://www.trendhunter.com/trends/paper-lantern-pavilion.md) - [Immersive Lighting Installations](https://www.trendhunter.com/trends/immersive-lighting-installation.md) - [Washi Paper-Inspired Lighting](https://www.trendhunter.com/trends/shining-a-light.md)