# Pride-Supporting Basketball Shirts The NBA Supports Pride With LGBT-Inspired Basketball Shirts By Mishal Omar | Published 2016-06-13 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/basketball-shirts References: [buzzfeed](https://www.buzzfeed.com/angelospagnolo/the-nba-released-pride-themed-rainbow-tees-for-all-30-teams?utm_term=.bfxramqlM) & [collabs.teespring](http://collabs.teespring.com/nbapride/) In support of Pride month and LGBT communities in North America, the [National Basketball Association](https://www.trendhunter.com/trends/mens-jewelry-brand) has partnered with the Gay, Lesbian and Straight Education Network ([GLSEN](https://www.trendhunter.com/trends/petsmart-pride-collection)) to create basketball shirts that celebrate pride. The sports world has been known for lagging behind when it comes to LGBT concerns and issues, but the NBA has made changes in recent years to develop and uphold more progressive values. The basketball shirts that were designed as a result of their partnership with the GLSEN have a designated t-shirt for each team in the NBA. Teams like the Cavaliers, Warriors and the [Raptors](https://www.trendhunter.com/trends/gradey-dick) all have their logos adorned in rainbow colors to represent the LGBT pride flag. These black and rainbow-colored shirts are a milestone that represent the sports world working to become more inclusive. ## Trend Insights (Trend Hunter) - Score: 0.4/10 - Popularity: 2% | Activity: 2% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### Key Themes Behind This Trend - **Inclusive Sports Apparel:** Creating inclusive sports apparel that celebrates diversity and supports marginalized communities. - **Progressive Values in Sports:** The sports industry is embracing progressive values and supporting causes such as LGBT rights. - **Partnerships for Social Change:** Collaborating with advocacy organizations to create products that promote social change and acceptance. ### Where This Applies - **Sports Apparel:** Opportunity for sports apparel companies to develop and market inclusive merchandise that aligns with social causes. - **Sports Leagues:** NBA and other sports leagues can lead the way in promoting diversity and inclusivity through partnerships and merchandise. - **Advocacy Organizations:** Collaboration opportunities between advocacy organizations and industries to create impactful products and initiatives. ## Related on Trend Hunter - [Autism-Supporting Athletics Brands](https://www.trendhunter.com/trends/nba-nike-autism-awareness.md) - [Prideful Wrestling Gear Lines](https://www.trendhunter.com/trends/tna-wrestling.md) - [In-Game Pride Month Events](https://www.trendhunter.com/trends/league-of-legends-pride.md) - [Empowering Pride Running Shoes](https://www.trendhunter.com/trends/brooks-running-x-adam-dalton-blake-24-pride-collection.md) - [Pride Athletic Collections](https://www.trendhunter.com/trends/brooks-running-x-jzd-collection.md) - [Premium Team-Specific Apparel](https://www.trendhunter.com/trends/game-7-apparel.md) - [Pride-Celebrating Controller Designs](https://www.trendhunter.com/trends/xbox.md) - [Uplifting Team-Backed Collections](https://www.trendhunter.com/trends/miami-heat.md) - [Basketball League Customized Cookies](https://www.trendhunter.com/trends/nba-oreo-cookies.md)