# Basketball Clutch Purses Nike's Basketball Pouch is Sporty and Stylish By Ell Smith | Published 2018-02-12 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/basketball-pouch References: [hypebae](https://hypebae.com/2018/2/nike-exclusive-basketball-pouch-andrea-bergart-the-1-reimagined) & [instagram](https://www.instagram.com/andreabergart/?hl=en) [Nike's](https://www.trendhunter.com/trends/nikes-phone-crossbody-bag) new basketball pouch sits on the intersection of [athleisure and high-fashion](https://www.trendhunter.com/trends/the-balenciaga-x-nba), to offer consumers a unique yet practical wardrobe accessory. The purse was designed by the New York-based designer Andrea Bergart, and is available exclusively at [House of Hoops](https://www.trendhunter.com/trends/better-world-fragrance-house-cloudar) in Harlem. The purse is reminiscent of a flattened and basketball, and features Nike's swoosh, to pay homage to “The 1 Reimagined” collection. The versatile purse arrives in both small and large sizes, and can be used as a change purse or an everyday bag respectively. In addition, the bag's zipper arrives in multiple colorways, including purple, green or blue, adding a touch spring-ready pop of color to an otherwise sporty bag. Image Credit: via Instagram, @andreabergart ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 75% | Activity: 72% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### Why This Trend Is Growing - **Athleisure Accessories:** The intersection of athleisure and high fashion offers opportunities for designing practical yet stylish wardrobe accessories. - **Collaborative Fashion Designs:** Collaborating with well-known fashion designers can result in unique and innovative products that cater to a wider consumer base. - **Versatile Purses:** Designing versatile purses that can be used in multiple ways can appeal to consumers who value practicality and versatility. ### Industries Being Reshaped - **Fashion:** Fashion brands can focus on developing innovative wardrobe accessories that cater to the growing trend of athleisure. - **Sports:** Sports brands can collaborate with well-known fashion designers to create stylish and practical products that cater to the needs of athletes. - **Accessories:** Designers can focus on creating versatile accessories, like purses that can be used in multiple ways, to cater to consumers who value functionality and style. ## Related on Trend Hunter - [Hands-Free Phone Bags](https://www.trendhunter.com/trends/nikes-phone-crossbody-bag.md) - [Sneaker-Resembling Leather Wallets](https://www.trendhunter.com/trends/nike-cardholder.md) - [Luxury Basketball-Themed Fashion Capsules](https://www.trendhunter.com/trends/basketball-series.md) - [Cereal-Inspired Statement Bags](https://www.trendhunter.com/trends/reeses-puffs-duffel-puff-bag.md) - [Sporty Luxe Fashion Capsules](https://www.trendhunter.com/trends/the-balenciaga-x-nba.md) - [Claw-Style Basketball Carriers](https://www.trendhunter.com/trends/claw-basketball-holder.md) - [Dynamic Fashion-Forward Basketball Shoes](https://www.trendhunter.com/trends/basketball-sneaker-1.md) - [Basketball-Shaped Sneakers](https://www.trendhunter.com/trends/the-baller.md) - [Fashion Sports Partnerships](https://www.trendhunter.com/trends/coach-x-wnba.md)